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Hi, I’m Felicia. I’m a final-year Bachelor of Communication (Advertising & Public Relations) student at Queensland University of Technology with hands-on experience in digital marketing, advertising campaigns, social media strategy, and content creation. I excel at turning ideas into engaging content and data-driven campaigns. I’ve helped increase social media reach, drive event attendance, and support cross-functional teams through campaign coordination, copywriting, and analytics. I’m eager to bring creative ideas and grow within a marketing, advertising, or communications team.…Hi, I’m Felicia. I’m a final-year Bachelor of Communication (Advertising & Public Relations) student at Queensland University of Technology with hands-on experience in digital marketing, advertising campaigns, social media strategy, and content creation. I excel at turning ideas into engaging content and data-driven campaigns. I’ve helped increase social media reach, drive event attendance, and support cross-functional teams through campaign coordination, copywriting, and analytics. I’m eager to bring creative ideas and grow within a marketing, advertising, or communications team.

Felicia Grace Lauwmato

Social Media Manager, Copywriter, Content Creator, +2

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Hi, I’m Felicia. I’m a final-year Bachelor of Communication (Advertising & Public Relations) student at Queensland University of Technology with hands-on experience in digital marketing, advertising campaigns, social media strategy, and content creation. I excel at turning ideas into engaging content and data-driven campaigns. I’ve helped increase social media reach, drive event attendance, and support cross-functional teams through campaign coordination, copywriting, and analytics. I’m eager to bring creative ideas and grow within a marketing, advertising, or communications team.…Hi, I’m Felicia. I’m a final-year Bachelor of Communication (Advertising & Public Relations) student at Queensland University of Technology with hands-on experience in digital marketing, advertising campaigns, social media strategy, and content creation. I excel at turning ideas into engaging content and data-driven campaigns. I’ve helped increase social media reach, drive event attendance, and support cross-functional teams through campaign coordination, copywriting, and analytics. I’m eager to bring creative ideas and grow within a marketing, advertising, or communications team.

Available to hire

Hi, I’m Felicia. I’m a final-year Bachelor of Communication (Advertising & Public Relations) student at Queensland University of Technology with hands-on experience in digital marketing, advertising campaigns, social media strategy, and content creation. I excel at turning ideas into engaging content and data-driven campaigns.

I’ve helped increase social media reach, drive event attendance, and support cross-functional teams through campaign coordination, copywriting, and analytics. I’m eager to bring creative ideas and grow within a marketing, advertising, or communications team.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Social Media Officer at Rock Brisbane Church

September 1, 2024 - Present

Increased community engagement and event awareness by designing promotional materials and digital assets for events and announcements. Improved social media reach and audience interaction by producing short-form video content for Instagram Reels. Increased account performance, achieving 17.8k views and 359 interactions through strategic social media campaigns. Maintained consistent brand identity across social channels by ensuring visual and messaging alignment with organisational guidelines.

Media and Communications Officer at PPIA Queensland (Indonesian Students of Australia Queensland)

February 1, 2025 - December 1, 2025

Generated 102.5K Instagram account reach and 803 interactions by creating targeted social media campaigns and branded content aligned with audience interests. Increased audience engagement and follower interaction by implementing a consistent social media content strategy and posting schedule. Strengthened brand visibility and messaging by designing graphics and producing short-form video content aligned with organisational branding guidelines. Improved campaign performance by analysing social media insights and engagement metrics to refine content strategy. Supported event promotion campaigns by contributing to communication plans promoting student events and community initiatives.

Events, Marketing & Internal Communications Intern at Risk 2 Solutions Group

July 1, 2025 - November 1, 2025

Increased event attendance to 100+ participants by supporting the execution of targeted digital marketing campaigns across social media and email channels. Improved social media reach from 28 to 912 (+884 views) by implementing a structured content calendar and campaign strategy across four digital platforms. Increased event engagement and campaign awareness by designing and distributing EDM marketing campaigns using Vision6, including copywriting and audience segmentation. Strengthened internal brand communication by creating and publishing company newsletters through SharePoint. Supported event marketing partnerships by conducting sponsor and exhibitor outreach to expand industry engagement. Maintained accurate campaign and registration data by managing event attendee information and monitoring campaign performance. Delivered multiple marketing and communications projects on schedule by coordinating campaign tasks and collaborating with internal teams.