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I design landing pages and sales pages that convert — built in Framer, powered by AI, and grounded in real growth strategy. I've worked embedded in growth teams alongside paid media specialists, copywriters, and performance marketers — so I understand what a page needs to do before I ever touch the design.…

Felipe Carvalho

Designer, Product Designer, Web Designer, +2

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I design landing pages and sales pages that convert — built in Framer, powered by AI, and grounded in real growth strategy. I've worked embedded in growth teams alongside paid media specialists, copywriters, and performance marketers — so I understand what a page needs to do before I ever touch the design.…

Available to hire

I design landing pages and sales pages that convert — built in Framer, powered by AI, and grounded in real growth strategy.

I’ve worked embedded in growth teams alongside paid media specialists, copywriters, and performance marketers — so I understand what a page needs to do before I ever touch the design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Portuguese

Fluent

English

Fluent

Work Experience

Visual Identity Designer at Latin America's largest digital marketing consultancy

November 1, 2022 - Present

Responsible for the visual identity and strategy of dozens of clients; Created over 30 landing pages and thousands of creative assets for acquisition and launch campaigns; Visual restructuring of institutional websites; Direct client presentations; Multidisciplinary collaboration with growth, paid media, copywriting, and product teams; Development of complete visual identities and graphic systems; Creation of digital materials aligned with brand positioning; Direct customer service, understanding briefings, defining scope, and managing delivery deadlines.

Framer Landing Page Designer

October 1, 2024 - January 1, 2026

Build and maintain 100% Framer-based landing pages and sales pages, including full CMS setup for dynamic content management. Run A/B tests to continuously improve conversion rates and Connect Rate metrics. Use HubSpot data and campaign analytics to inform design decisions and align pages with growth objectives. Create targeted popups and campaign-specific landing pages integrated with marketing automation workflows. Collaborate with growth, paid media, and copywriting teams to ensure every delivery is conversion-ready from day one.