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Hi, I'm Fernando Hernandez, a digital marketing professional specializing in planning and executing paid media campaigns across Google Ads and Meta Ads for mid-sized businesses. I plan, execute, and optimize campaigns to drive lead generation and conversions, while coordinating with clients to align with business goals. In my work I focus on practical results, data-driven decisions, and clear client reporting. I'm a fast learner who thrives under pressure, with strong communication and collaboration skills. I’m fluent in Spanish and English and enjoy tackling new challenges, building processes, and leading teams to deliver value.…Hi, I'm Fernando Hernandez, a digital marketing professional specializing in planning and executing paid media campaigns across Google Ads and Meta Ads for mid-sized businesses. I plan, execute, and optimize campaigns to drive lead generation and conversions, while coordinating with clients to align with business goals. In my work I focus on practical results, data-driven decisions, and clear client reporting. I'm a fast learner who thrives under pressure, with strong communication and collaboration skills. I’m fluent in Spanish and English and enjoy tackling new challenges, building processes, and leading teams to deliver value.

Fernando Hernandez

Digital Marketer, Marketing Strategist, Social Media Manager, +1

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Hi, I'm Fernando Hernandez, a digital marketing professional specializing in planning and executing paid media campaigns across Google Ads and Meta Ads for mid-sized businesses. I plan, execute, and optimize campaigns to drive lead generation and conversions, while coordinating with clients to align with business goals. In my work I focus on practical results, data-driven decisions, and clear client reporting. I'm a fast learner who thrives under pressure, with strong communication and collaboration skills. I’m fluent in Spanish and English and enjoy tackling new challenges, building processes, and leading teams to deliver value.…Hi, I'm Fernando Hernandez, a digital marketing professional specializing in planning and executing paid media campaigns across Google Ads and Meta Ads for mid-sized businesses. I plan, execute, and optimize campaigns to drive lead generation and conversions, while coordinating with clients to align with business goals. In my work I focus on practical results, data-driven decisions, and clear client reporting. I'm a fast learner who thrives under pressure, with strong communication and collaboration skills. I’m fluent in Spanish and English and enjoy tackling new challenges, building processes, and leading teams to deliver value.

Available to hire

Hi, I’m Fernando Hernandez, a digital marketing professional specializing in planning and executing paid media campaigns across Google Ads and Meta Ads for mid-sized businesses. I plan, execute, and optimize campaigns to drive lead generation and conversions, while coordinating with clients to align with business goals. In my work I focus on practical results, data-driven decisions, and clear client reporting.

I’m a fast learner who thrives under pressure, with strong communication and collaboration skills. I’m fluent in Spanish and English and enjoy tackling new challenges, building processes, and leading teams to deliver value.

Skills

Copywriting

Experience Level

Copywriting

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

Work Experience

Digital Ads Strategist at SEBPO

December 1, 2021 - May 1, 2025

Planned and managed paid media campaigns across Google Ads and Meta Ads. Developed lead generation and conversion-focused strategies. Set up and monitored conversion tracking and performance metrics. Troubleshot ad performance, tracking issues, and policy compliance. Delivered performance reports with actionable insights.

Customer Service Agent at US-based Health Insurance Company

April 1, 2021 - November 1, 2021

Handled inbound and outbound calls, providing customer service to clients of a US-based health insurance company.

Legal Assistant at Cobar Law Firm

August 1, 2019 - September 1, 2020

Managed legal procedures and processes. Assisted clients with requirements for legal advice. Followed up on cases and prepared legal reports. Handled document processing in courts and tribunals.

Contact Center Agent at Interactive Contact Center

August 1, 2025 - Present

Handled client communications in a contact center environment, supporting service delivery for a US-based client.