I’m writing to express my interest in this position and to bring together the two sides of my background that have defined my career: strategic marketing and real-world sales experience. With a foundation in marketing, public relations, and content creation—and several years working as a licensed real estate agent—I bring a results-driven, audience-first mindset to every project I take on. In my role as Public Relations Director at Philadelphia Dentistry, I led comprehensive marketing efforts across digital, social, email, and print. Those initiatives resulted in a 4,000% increase in social media engagement, the generation of 500+ positive online reviews, and a significant increase in new patient acquisition. I managed everything from content strategy and SEO-driven blogs to email campaigns, in-office collateral, and community events— ensuring brand consistency and measurable impact at every touchpoint. Alongside this, my experience as a Realtor with Keller Williams sharpened my ability to market high-value assets, communicate clearly with clients, and convert interest into action. Having completed 50+ transactions totaling over $20 million in volume, I understand how messaging, timing, and trust directly influence outcomes. That perspective has made me a stronger marketer—one who thinks beyond impressions and engagement and focuses on real business results. Most recently, as Marketing Manager for Center City Emergency Dentist, I’ve continued to build momentum by producing short-form social content, including multiple viral Instagram and TikTok videos, while handling all creative production in-house using tools like CapCut, Canva, and Adobe Creative Suite. I’m excited about the opportunity to apply my combined experience in marketing strategy, content creation, and client-focused communication to a role where creativity and performance go hand in hand. I bring a hands-on approach, a strong work ethic, and a genuine enthusiasm for building brands that connect and convert. Thank you for your time and consideration. I’d welcome the opportunity to discuss how my background can support your team’s goals.

Alex Fidler

I’m writing to express my interest in this position and to bring together the two sides of my background that have defined my career: strategic marketing and real-world sales experience. With a foundation in marketing, public relations, and content creation—and several years working as a licensed real estate agent—I bring a results-driven, audience-first mindset to every project I take on. In my role as Public Relations Director at Philadelphia Dentistry, I led comprehensive marketing efforts across digital, social, email, and print. Those initiatives resulted in a 4,000% increase in social media engagement, the generation of 500+ positive online reviews, and a significant increase in new patient acquisition. I managed everything from content strategy and SEO-driven blogs to email campaigns, in-office collateral, and community events— ensuring brand consistency and measurable impact at every touchpoint. Alongside this, my experience as a Realtor with Keller Williams sharpened my ability to market high-value assets, communicate clearly with clients, and convert interest into action. Having completed 50+ transactions totaling over $20 million in volume, I understand how messaging, timing, and trust directly influence outcomes. That perspective has made me a stronger marketer—one who thinks beyond impressions and engagement and focuses on real business results. Most recently, as Marketing Manager for Center City Emergency Dentist, I’ve continued to build momentum by producing short-form social content, including multiple viral Instagram and TikTok videos, while handling all creative production in-house using tools like CapCut, Canva, and Adobe Creative Suite. I’m excited about the opportunity to apply my combined experience in marketing strategy, content creation, and client-focused communication to a role where creativity and performance go hand in hand. I bring a hands-on approach, a strong work ethic, and a genuine enthusiasm for building brands that connect and convert. Thank you for your time and consideration. I’d welcome the opportunity to discuss how my background can support your team’s goals.

Available to hire

I’m writing to express my interest in this position and to bring together the two sides of my background that have defined my career: strategic marketing and real-world sales experience. With a foundation in marketing, public relations, and content creation—and several years working as a licensed real estate agent—I bring a results-driven, audience-first mindset to every project I take on. In my role as Public Relations Director at Philadelphia Dentistry, I led comprehensive marketing efforts across digital, social, email, and print. Those initiatives resulted in a 4,000% increase in social media engagement, the generation of 500+ positive online reviews, and a significant increase in new patient acquisition. I managed everything from content strategy and SEO-driven blogs to email campaigns, in-office collateral, and community events— ensuring brand consistency and measurable impact at every touchpoint. Alongside this, my experience as a Realtor with Keller Williams sharpened my ability to market high-value assets, communicate clearly with clients, and convert interest into action. Having completed 50+ transactions totaling over $20 million in volume, I understand how messaging, timing, and trust directly influence outcomes. That perspective has made me a stronger marketer—one who thinks beyond impressions and engagement and focuses on real business results. Most recently, as Marketing Manager for Center City Emergency Dentist, I’ve continued to build momentum by producing short-form social content, including multiple viral Instagram and TikTok videos, while handling all creative production in-house using tools like CapCut, Canva, and Adobe Creative Suite. I’m excited about the opportunity to apply my combined experience in marketing strategy, content creation, and client-focused communication to a role where creativity and performance go hand in hand. I bring a hands-on approach, a strong work ethic, and a genuine enthusiasm for building brands that connect and convert. Thank you for your time and consideration. I’d welcome the opportunity to discuss how my background can support your team’s goals.

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Work Experience

Marketing Manager at Center City Emergency Dentist
January 1, 2025 - May 1, 2026
Responsible for all marketing materials with a high focus on social media marketing, SEO, B2B, and AI. Developed multiple viral videos on Instagram/TikTok. Filmed, edited, and produced videos using CapCut, Canva, and various editing software.
Real Estate Agent at Keller Williams
August 1, 2021 - Present
Licensed in Pennsylvania with experience in single-family, multi-family, and commercial properties. Completed 100+ transactions with a total sale volume of $20+ million.
Freelance Marketer at Zing Marketing + Design
September 1, 2020 - July 1, 2021
Responsible for all marketing and public relations tasks for 12 local businesses. Developed and executed an integrated marketing plan focused on social media outreach to new clients for 12 businesses, resulting in a 30% increase in sales.
Public Relations Director at Philadelphia Dentistry
October 1, 2017 - July 1, 2020
Created all marketing and advertising materials, including print and digital. Generated 4000% growth in followers across social platforms. Developed business website to drive increased site traffic through blogs, video testimonials, and SEO. Created monthly email campaigns with 25-35%+ click rates. Produced printed in-office materials and generated 500+ positive reviews. Increased new patients by 250+ (2017-2019). Planned and coordinated staff charity events.
Remote Social Media Assistant at The Buried Life
August 1, 2016 - October 1, 2017
Created and posted content on all social media accounts to over 1.5 million followers. Used Canva and Adobe Illustrator to create social media templates. Organized and scheduled content months in advance.
Resume Analyst at Mingle LLC
April 1, 2016 - August 1, 2016
Used a feedback generator to provide actual examples from resumes on how to improve employability. Reviewed and critiqued professional resumes for Climber.com by using their successful system.
Public Relations and Marketing Assistant at Orefici Watches
May 1, 2015 - April 1, 2016
Created content for all social media accounts including Instagram, Facebook, and Twitter using design tools like Adobe Illustrator. Designed media kits to promote watches to potential clients. Designed pages featured in fashion and watch magazines.

Education

Bachelor's Degree in Mass Communications with a concentration in Public Relations and Marketing at Bloomsburg University
January 11, 2030 - May 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services