A multidisciplinary designer based in New York City with 5 years of professional experience. I strive to provide unique and innovative design solutions for global clients. I am skilled in design research and strategy, user research and strategy, visual design, art direction, brand and layout.…

Fiona Dy

A multidisciplinary designer based in New York City with 5 years of professional experience. I strive to provide unique and innovative design solutions for global clients. I am skilled in design research and strategy, user research and strategy, visual design, art direction, brand and layout.…

Available to hire

A multidisciplinary designer based in New York City with 5 years of professional experience. I strive to
provide unique and innovative design solutions for global clients. I am skilled in design research and
strategy, user research and strategy, visual design, art direction, brand and layout.

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Language

English
Fluent

Work Experience

Creative Lead at Canva
August 31, 2021 - March 31, 2024
Designs branded merchandise, marketing materials, and scalable template systems for global enterprise clients by translating brand guidelines into high-quality, user-centered visual design. Led cross-functional collaboration, design QA, usability reviews, and research workshops to ensure brand consistency, inclusivity, and strong adoption across B2B and B2C outputs. Delivered hundreds of brand-aligned templates and marketing assets across industries while mentoring designers, streamlining workflows, and supporting team growth and feature development.
Senior Graphic Designer at Canva
January 4, 2021 - September 1, 2021
Designed and led scalable, multipage business templates informed by user research and market strategy, ensuring consistent, high-quality outcomes across print and digital channels. Collaborated with cross-functional teams and account managers to define workflows, uphold design guidelines, and deliver impactful brand solutions, while supporting enterprise clients through custom template development and design consultation. Also created internal promotional reels to support campaign launches and new template releases.
Junior Graphic Designer at Canva
December 2, 2019 - January 4, 2021
Developed branded design templates in collaboration with account managers, ensuring high-quality execution and strong alignment with client goals and brand standards.
Junior Designer at Canva
December 1, 2019 - January 1, 2021
Developed branded design templates in collaboration with account managers. Ensured quality assurance and alignment with client goals and brand standards.
Senior Designer at Canva
January 1, 2021 - April 1, 2021
Supported enterprise clients through brand design consultation and templated development; collaborated with account managers and internal teams to implement scalable brand solutions. Created customized brand assets for enterprise clients, ensuring brand alignment across print and digital channels.
Creative Lead - Business Templates at Canva
September 1, 2021 - March 1, 2023
Delivered high-quality B2B marketing assets (pitch decks, brochures, reports, proposals, one-pagers, datasheets, and social content). Led template delivery across industries, conducted user research and strategy workshops, and mentored junior designers; produced internal reels to announce template releases.
Creative Lead - Whiteboards at Canva
March 1, 2023 - November 1, 2023
Directed the visual and strategic development of new features, ensuring scalability and cohesion across collaborative design tools. Promoted inclusive design practices and mentored designers on user-first thinking.
Creative Lead - Team + Whiteboards at Canva
November 1, 2023 - April 1, 2024
Managed cross-functional collaboration between designers, PMs, and engineers to deliver user-centered design experiences. Led design QA, usability reviews, and workshops to align team output with project goals and brand consistency. Facilitated team growth through mentoring and shared learning practices. Created internal promotional reels for campaigns to announce new template releases.
Freelance Graphic Designer at Self-Employed
August 1, 2024 - Present
Designing for an Australian client; creating branded merch and marketing materials; translating brand guidelines into visuals; developing Canva templates; ensuring brand consistency across apparel, packaging, and promotions; supporting globalization of templates for Western markets.

Education

BA(Hons) Graphic Design at Raffles Design Institute Singapore / Coventry University
October 8, 2018 - June 14, 2019
BA(Hons) Graphic Design - First Class Honours at Raffles Design Institute Singapore
January 11, 2030 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Other, Media & Entertainment, Professional Services, Education
    uniE621 Whiteboard Designs
    Designed a number of collaborative whiteboard templates for teams to use in their day to day tasks or meets. graphicdesigner designer…
    paper Enterprise Clients

    I have experience designing for small to large enterprises ranging from professional to various creative styles. I have built and set up templates for clients to kickstart their Canva accounts.