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Driven by storytelling and strategy, I bring together creative vision and marketing execution to build brands. From e-commerce planning to campaign delivery, I translate data and culture into customer experiences. I combine storytelling and data to create high-conversion digital experiences and drive sales growth. With a strong background in fashion, trend analysis, and fast-paced agency environments, I thrive on turning insights into action.…Driven by storytelling and strategy, I bring together creative vision and marketing execution to build brands. From e-commerce planning to campaign delivery, I translate data and culture into customer experiences. I combine storytelling and data to create high-conversion digital experiences and drive sales growth. With a strong background in fashion, trend analysis, and fast-paced agency environments, I thrive on turning insights into action.

Flavia Afonso

Social Media Manager, Brand Designer, Marketing Strategist, +2

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Driven by storytelling and strategy, I bring together creative vision and marketing execution to build brands. From e-commerce planning to campaign delivery, I translate data and culture into customer experiences. I combine storytelling and data to create high-conversion digital experiences and drive sales growth. With a strong background in fashion, trend analysis, and fast-paced agency environments, I thrive on turning insights into action.…Driven by storytelling and strategy, I bring together creative vision and marketing execution to build brands. From e-commerce planning to campaign delivery, I translate data and culture into customer experiences. I combine storytelling and data to create high-conversion digital experiences and drive sales growth. With a strong background in fashion, trend analysis, and fast-paced agency environments, I thrive on turning insights into action.

Available to hire

Driven by storytelling and strategy, I bring together creative vision and marketing execution to build brands. From e-commerce planning to campaign delivery, I translate data and culture into customer experiences.

I combine storytelling and data to create high-conversion digital experiences and drive sales growth. With a strong background in fashion, trend analysis, and fast-paced agency environments, I thrive on turning insights into action.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

Norwegian

Beginner

Work Experience

Brand & Campaign Lead at NA Creative Studio

July 1, 2025 - October 24, 2025

Create and launched seasonal campaigns across e-commerce platforms and social media, aligning assets with conversion goals and market performance for multiple brands. Produced events, content updates and storytelling for B2C clients with audience segmentation and micro-segmentation across 45 clusters. Implemented personalized tactics to drive engagement on social media aligned with PR. Delivered content calendars and post-campaign analysis for A/B testing insights.

Sales Advisor + Delivery Specialist at ZARA / LOGENT – Oslo

May 1, 2025 - Present

Supported visual merchandising and product placement for new collections; ensured stockroom organization and floor restocking for deliveries; maintained brand guidelines while optimizing the in-store shopping journey; provided personalized styling advice and trend-based product recommendations to enhance cross-selling and online store sales.

Freelancer Roles (Various) at Various

January 1, 2025 - October 24, 2025

Commercial Manager, Bodega Studio – Prospect lead for hospitality & retail projects; Social Media Strategist, Sigilo, Zero & Mocó – Developed personalized content and CRM-led promo strategies for multiple houses; Event Assistant, Pongrácz Wine – Brand activation at Oslo event.

Integrated Producer & Ops Manager at MGNT Magenta Agency

June 1, 2024 - October 24, 2025

Oversaw campaign production across retail, ensuring on-time delivery and brand alignment; developed internal processes to reduce campaign development time by 35%. Managed multi-task teams for launch events and 360 campaigns with high consumer memorability. Facilitated cross-department collaboration to improve operational efficiency and identified production risks for contingency planning, contributing to 270% company growth.

Co-Founder & Marketing Director at COLF Fashion Studio

December 1, 2023 - October 24, 2025

Built e-commerce operation: catalog management, pricing, coupon logic and storytelling for photoshoots. Analyzed traffic and engagement to boost conversion, email marketing and retention solutions. Oversaw visual storytelling, campaign management and e-commerce operations for consumer experience and web performance optimization. Led collection development and marketing strategy for go-to-market in a fast-paced environment.