Available to hire
Florencia is a results-driven Marketing professional with a proven talent for designing and executing integrated campaigns across digital and traditional channels. Her strategic insight, combined with hands-on execution, ensures campaigns achieve measurable business results. Experienced in both B2B and B2C marketing, she excels at tailoring strategies to effectively engage diverse markets. With her versatile expertise, Florencia consistently drives brand visibility, growth, and meaningful impact.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
German
Advanced
Italian
Intermediate
French
Intermediate
Work Experience
Social Media Manager at Zurich Triathlon
March 31, 2023 - September 27, 2025Produced engaging short- and long-form videos and social media visuals; coordinated with athletes and VIP guests during events; created high-quality drone and iPhone content for hotels and lifestyle brands; developed calendars and campaigns; improved visual storytelling.
Social Media & Content Manager at Basel-Luzern-Zürich Marketing Team
December 31, 2024 - September 27, 2025Led multi-channel marketing and communications strategy; created content calendars; managed influencer collaborations with creators; built and optimized online presence; integrated social media analytics for performance.
Marketing & Content Manager at Bogawori Hotels
January 31, 2025 - September 27, 2025Managed PR, promotions and content creation; produced photos for social media campaigns; coordinated events and hotel suites; supported branding for properties.
Content Marketing Specialist at Dubai Hotels & Hospitality
December 31, 2019 - September 27, 2025Coordinated with sales teams to align marketing strategies; conducted market trend and audience analysis; managed email marketing and editorial planning; oversaw content production.
Marketing & Content Strategist (Freelance) at Marbella & Belgium
June 30, 2021 - September 27, 2025Developed and executed integrated European marketing and communications strategies for diverse brands; produced multilingual content and campaigns.
Content & Marketing Lead at St. Moritz & Europe
March 31, 2023 - September 27, 2025Developed integrated marketing and communications strategies across Europe; produced multi-platform content; managed social media visuals and campaigns.
Marketing Manager
December 1, 2019 - September 27, 2025Coordinated with sales team to align marketing strategies with sales objectives and increase lead generation. Conducted market research to identify trends and adjust marketing strategies accordingly. Managed email marketing campaigns, including list segmentation, and analytics tracking. Maintained website content aligned with marketing goals.
Marketing Manager
June 1, 2021 - September 27, 2025Developed and executed integrated marketing strategies across Europe for both B2B and B2C segments. Managed multi-channel campaigns (digital, social media, email, and events). Analyzed market trends and consumer behavior to inform data-driven marketing decisions. Oversaw marketing budget and ROI. Measured and reported on campaign performance and built relationships with key industry partners.
Events & Marketing Manager
March 1, 2023 - September 27, 2025Orchestrated planning and execution of diverse luxury events (galas, corporate functions, sports events, concerts, and weddings). Built and maintained strong relationships with high-end clients, delivering personalized service and ensuring event visions were realized. Developed and implemented marketing strategies across channels, designed promotional materials, and used social media to engage audiences and raise brand awareness.
Co-Founder / Social Media Agency
December 1, 2024 - September 27, 2025Co-founded a successful social media agency with a focus on content creation, strategy, and design. Executed performance marketing campaigns with a focus on measurable outcomes. Managed CMS for content publishing, ensuring accuracy and adherence to brand voice. Led development and execution of bespoke social media strategies to elevate client brand narratives and digital presence. Designed content and promotional materials, coordinated with Sales and Product teams, and optimized go-to-market strategies. Implemented a multi-platform social media strategy to broaden audience reach. Monitored and reported on campaign performance and used data-driven optimization to continuously improve results.
Education
Licenses, Qualifications and Competences at Marbella
January 1, 2018 - September 27, 2025Qualifications
Licenses, Qualifications and Competences
January 11, 2030 - September 27, 2025Industry Experience
Media & Entertainment, Education, Travel & Hospitality, Professional Services
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Hire a ABM Marketer
We have the best abm marketer experts on Twine. Hire a abm marketer in Zurich today.