I'm Flor Labanca, a Graphic Designer and Illustrator from Buenos Aires, Argentina, focused on brand identity and art direction. I love creating bold visuals that help brands tell their stories and stand out in the market. I've had the pleasure of collaborating with large studios like The Walt Disney Company and Universal Studios, in addition to working on small local projects through my studio Hei Kukka!. I hold a Graphic Design degree with a Packaging specialization and a postgraduate degree in Professional Illustration. I love what I do and I always give my best.…

Flor Labanca

I'm Flor Labanca, a Graphic Designer and Illustrator from Buenos Aires, Argentina, focused on brand identity and art direction. I love creating bold visuals that help brands tell their stories and stand out in the market. I've had the pleasure of collaborating with large studios like The Walt Disney Company and Universal Studios, in addition to working on small local projects through my studio Hei Kukka!. I hold a Graphic Design degree with a Packaging specialization and a postgraduate degree in Professional Illustration. I love what I do and I always give my best.…

Available to hire

I’m Flor Labanca, a Graphic Designer and Illustrator from Buenos Aires, Argentina, focused on brand identity and art direction. I love creating bold visuals that help brands tell their stories and stand out in the market.

I’ve had the pleasure of collaborating with large studios like The Walt Disney Company and Universal Studios, in addition to working on small local projects through my studio Hei Kukka!. I hold a Graphic Design degree with a Packaging specialization and a postgraduate degree in Professional Illustration. I love what I do and I always give my best.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Freelance Graphic Designer at Hei Kukka! (Self-employed)
January 1, 2025 - Present
Brand identity, packaging design, art direction and illustration. Selected clients: Universal Studios, Mafalda, NoTeVaGustar, Caro Cuore, Palacio Barolo, Casa de Abajo, Gaucha.
Packaging Designer at BRIDGER CONWAY
January 1, 2024 - January 1, 2026
Packaging design for Lidl, a German discount supermarket chain.
Brand Designer at Ballentine Media
January 1, 2021 - January 1, 2024
Identity design, UI and editorial design for branding and communications.
Creative Manager at Spectrum Licensing
January 1, 2013 - January 1, 2020
Product development, graphic design, packaging design, styleguides design (creative + packaging + retail), trend search, product approval, retail design, project coordination, licensee support, digital campaigns design.
Junior Designer at The Walt Disney Company LATAM
January 1, 2011 - January 1, 2013
Cover design and locations, trend search, retail design for WDR and WDHE, project coordination, digital campaigns design.
Junior Designer at Tholön Kunst
January 1, 2009 - January 1, 2011
Editorial design, packaging design, identity design & print production.

Education

Postgraduate degree in Professional Illustration at Universidad de Buenos Aires
January 1, 2021 - January 1, 2022
Master's degree in Packaging Design at Universidad de Palermo
January 1, 2010 - January 1, 2011
Graphic Designer Degree at Universidad de Palermo
January 1, 2008 - January 1, 2011
Graphic Designer Degree at Universidad ORT Uruguay
January 1, 2006 - January 1, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services
    MISTERIOS DEL PALACIO BAROLO

    The Palacio Barolo book is a fully authored personal project. I developed the concept, research, writing, illustrations, graphic design, layout, and final production. It reflects my ability to lead an editorial project from the initial idea to the finished publication, combining illustration, storytelling, and design into a cohesive visual narrative.

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