I'm a multidisciplinary content & social media specialist with a background in Visual Merchandising & Fashion Styling. I help brands translate their visual identity into digital impact, whether you're launching a new studio, refreshing your brand, or scaling your online voice. I bring a blend of aesthetic clarity, marketing insight, and hands-on execution. All content is created by me, myself and AI. I work across strategy, concept, and production to deliver coherent, on-brand results that resonate with audiences.

Sofia Fotiadou

I'm a multidisciplinary content & social media specialist with a background in Visual Merchandising & Fashion Styling. I help brands translate their visual identity into digital impact, whether you're launching a new studio, refreshing your brand, or scaling your online voice. I bring a blend of aesthetic clarity, marketing insight, and hands-on execution. All content is created by me, myself and AI. I work across strategy, concept, and production to deliver coherent, on-brand results that resonate with audiences.

Available to hire

I’m a multidisciplinary content & social media specialist with a background in Visual Merchandising & Fashion Styling. I help brands translate their visual identity into digital impact, whether you’re launching a new studio, refreshing your brand, or scaling your online voice. I bring a blend of aesthetic clarity, marketing insight, and hands-on execution.

All content is created by me, myself and AI. I work across strategy, concept, and production to deliver coherent, on-brand results that resonate with audiences.

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Language

English
Advanced
Greek, Modern
Fluent
Spanish; Castilian
Intermediate

Work Experience

Social Media & Visual Content Manager at Freelance
January 1, 2020 - Present
Oversees creation and management of social media content and visual communications for clients; develops content calendars, brand voice, campaigns, and end-to-end content production.
Visual Merchandising (Concept & Execution) at Freelance
January 1, 2021 - January 1, 2024
Developed visual merchandising concepts and executed in-store and online visuals for clients; collaborated with teams to ensure brand identity and product presentation.
Worldwide Content Creator at Freelance
January 1, 2020 - Present
Creates worldwide content campaigns across multiple platforms; builds brand voice; leads content production for diverse clients.
Social Media Manager & Graphic Designer at Freelance
January 1, 2024 - Present
Manages social media channels and provides graphic design support for clients; aligns visual identity with marketing objectives.

Education

at International Hellenic University
January 11, 2030 - April 22, 2026
Fashion Styling / Visual Merchandising at PANSiK Fashion School
January 1, 2021 - January 1, 2021
Blockchain and NFT Seminar at European School of Economics
January 1, 2022 - January 1, 2022
Photoshop Course at DIP by ACTA
January 1, 2022 - January 1, 2022

Qualifications

Blockchain and NFT Seminar
January 1, 2022 - January 1, 2022
Photoshop Course
January 1, 2022 - January 1, 2022
Fashion Styling / Visual Merchandising
January 1, 2021 - January 1, 2021

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Software & Internet