Marketing leader with 10+ years of experience driving revenue growth, brand expansion, and customer acquisition across sports, F&B, retail, and healthcare sectors in the UAE and international markets. Specialized in multi-brand portfolio management, local store marketing (LSM), e-commerce growth, and performance marketing ecosystems—with proven ability to scale brands across physical and digital channels. Strong alignment with enterprise organizations requiring data-driven decision-making, CRM integration, and high-volume campaign execution.

Adrian Fortaleza

Marketing leader with 10+ years of experience driving revenue growth, brand expansion, and customer acquisition across sports, F&B, retail, and healthcare sectors in the UAE and international markets. Specialized in multi-brand portfolio management, local store marketing (LSM), e-commerce growth, and performance marketing ecosystems—with proven ability to scale brands across physical and digital channels. Strong alignment with enterprise organizations requiring data-driven decision-making, CRM integration, and high-volume campaign execution.

Available to hire

Marketing leader with 10+ years of experience driving revenue growth, brand expansion, and customer acquisition across sports, F&B, retail, and healthcare sectors in the UAE and international markets.

Specialized in multi-brand portfolio management, local store marketing (LSM), e-commerce growth, and performance marketing ecosystems—with proven ability to scale brands across physical and digital channels.

Strong alignment with enterprise organizations requiring data-driven decision-making, CRM integration, and high-volume campaign execution.

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Language

English
Fluent

Work Experience

Head of Marketing and Communications at Fortaleza Interiors LLC
January 1, 2025 - March 31, 2026
Led end-to-end marketing for a multi-brand sports ecosystem, driving enrollment growth and market penetration across Abu Dhabi through strategic brand positioning and GTM execution. Built and scaled 5+ programs with segmented audience strategies, managed high-performance digital campaigns (Meta & Google) to optimize CAC and ROI. Developed a full-funnel marketing engine (SEO, SEM, CRM, automation), significantly improving lead quality, conversion rates, and customer retention.
Marketing Manager at AREN Enterprise LLC
April 1, 2019 - March 31, 2021
Managed marketing for 4 F&B brands, driving dine-in, delivery, and brand growth. Executed local store marketing (LSM) campaigns increasing footfall and sales per location. Increased customer acquisition by 50% and conversion by 30% via funnel optimization. Led paid media strategy (Meta, Google Ads) improving ROI. Developed and scaled e-commerce and delivery channels across UAE and international markets. Activated influencer partnerships and promotions driving +40% engagement growth.
Brand Manager at The Hospitality Group
January 1, 2012 - October 1, 2016
Managed marketing for 4 F&B brands, driving dine-in, delivery, and brand growth. Executed local store marketing (LSM) campaigns increasing footfall and sales per location. Increased customer acquisition by 50% and conversions by 30% via funnel optimization. Led paid media strategy (Meta, Google Ads) improving ROI. Developed and scaled e-commerce and delivery channels across UAE and international markets. Activated influencer partnerships and promotions, driving +40% engagement growth.

Education

Certification in Digital Marketing at National University of Singapore
January 1, 2023 - April 30, 2026

Qualifications

Certification in Digital Marketing
January 1, 2023 - April 30, 2026

Industry Experience

Retail, Media & Entertainment, Education, Professional Services, Other