Fran Peso

I’m a graphic designer and photographer with extensive experience in branding, marketing materials, and visual storytelling for music, tech, and corporate projects. I lead the visual strategy and production of graphics, brand identities, and campaigns for the Atlas Informática group and partners, creating logos, brand books, product sheets, and social/landing page visuals. I enjoy collaborating across disciplines to build cohesive visual campaigns and attractive, functional design systems.

I’m a classically trained musician (trombonist) who values teamwork, rhythm, and creative processes. I recently completed a Generative AI applied to creative projects course at LA GAUSS and am actively improving my English to engage in international, multi-disciplinary environments. My experience in music projects informs my approach to visual storytelling, timing, and collaboration, which I bring to every branding, photography, and design project.