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Hi, I'm Gabriela Pitica, an innovative and creative professional based in Bucharest, Romania. I thrive in challenging situations, treat them as opportunities to learn, and enjoy collaborating in a team as well as working independently. With years of experience in fashion design, branding, and social media content creation, I turn ideas into visually compelling campaigns and products. I'm passionate about delivering tailored solutions for clients and continuously refining my craft through hands-on projects.…Hi, I'm Gabriela Pitica, an innovative and creative professional based in Bucharest, Romania. I thrive in challenging situations, treat them as opportunities to learn, and enjoy collaborating in a team as well as working independently. With years of experience in fashion design, branding, and social media content creation, I turn ideas into visually compelling campaigns and products. I'm passionate about delivering tailored solutions for clients and continuously refining my craft through hands-on projects.

Gabriela Pitica

Content Creator, Designer, Video Editor, +4

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Hi, I'm Gabriela Pitica, an innovative and creative professional based in Bucharest, Romania. I thrive in challenging situations, treat them as opportunities to learn, and enjoy collaborating in a team as well as working independently. With years of experience in fashion design, branding, and social media content creation, I turn ideas into visually compelling campaigns and products. I'm passionate about delivering tailored solutions for clients and continuously refining my craft through hands-on projects.…Hi, I'm Gabriela Pitica, an innovative and creative professional based in Bucharest, Romania. I thrive in challenging situations, treat them as opportunities to learn, and enjoy collaborating in a team as well as working independently. With years of experience in fashion design, branding, and social media content creation, I turn ideas into visually compelling campaigns and products. I'm passionate about delivering tailored solutions for clients and continuously refining my craft through hands-on projects.

Available to hire

Hi, I’m Gabriela Pitica, an innovative and creative professional based in Bucharest, Romania. I thrive in challenging situations, treat them as opportunities to learn, and enjoy collaborating in a team as well as working independently.

With years of experience in fashion design, branding, and social media content creation, I turn ideas into visually compelling campaigns and products. I’m passionate about delivering tailored solutions for clients and continuously refining my craft through hands-on projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Work Experience

Freelancer Social Media and Content Creator at Self-employed / Freelance

January 1, 2023 - January 1, 2025

Managed multiple social media accounts (Twitter, Instagram, TikTok, YouTube, Google Business, Pinterest); analyzed statistics; stayed up to date with platform updates; performed basic SEO and wrote articles; created concepts and visual content for social media campaigns.

Freelancer in the fashion sphere at Milo Couture; Nympha Clothing; Alist Magazine Boutique; Monarh Design; Telia fabrics

January 1, 2020 - January 1, 2023

Technical fashion design, styling, and coordinating external design teams; analyzing internal organizational issues and offering improved solutions; branding, marketing, and website improvements; content creation for campaigns; production collaboration.

Brand Manager at Mi Eter

January 1, 2019 - January 1, 2020

Created a new fashion brand from concept to growth; drafted business plan, researched market and projections; defined brand identity and collections; collaborated with influencers and managed brand communications.

Fashion Designer at Pretty Girl

January 1, 2020 - January 1, 2023

Remote fashion designer for each season; content creator for social media; styling for photo shoots; contributed to brand development and marketing.

Fashion Designer at Pretty Girl

January 1, 2018 - January 1, 2019

On-site fashion designer; increased sales by introducing a new event-category collection; analyzed fabrics, colors and silhouettes; supervised pattern development with the tailor; assisted with photo shoots.

Virtual Merchandiser at INDITEX (ZARA)

January 1, 2017 - January 1, 2018

Studied sales reports and monthly plans for new arrivals; arranged store items according to plan and brand rules; redesigned store layouts to maximize sales; styled interior mannequins and coordinated item exchanges with other stores.

ASSISTANT FASHION DESIGNER at BBY

January 1, 2014 - January 1, 2017

Worked on design development, improved quality control processes, ensured fabric availability, increased fitting frequency, and incorporated sales feedback to improve products; contributed to photo shoots and brand concepts.

Store Manager & Visual Merchandiser at BBY

January 1, 2012 - January 1, 2014

Developed business strategies to increase customer base and store traffic; trained staff, ensured high customer satisfaction, and maintained visual merchandising standards; collaborated with marketing for seasonal launches.

Fashion Consultant at BBY

January 1, 2010 - January 1, 2012

Evaluated customers' fashion needs, increased sales for key product blocks, built professional relationships with customers, and gathered market feedback for management.