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SEO and digital marketing specialist with 8+ years of experience driving organic growth across SaaS, B2B, eCommerce, and service businesses. I build keyword and content strategies, optimize on-page and local SEO, and apply AI search optimization approaches such as AEO/GEO and Google AI Overviews. I help brands earn AI-generated citations through structured data, entity optimization, and semantic SEO, with experience supporting international markets across Indonesia, Australia, the US, and the UK.…SEO and digital marketing specialist with 8+ years of experience driving organic growth across SaaS, B2B, eCommerce, and service businesses. I build keyword and content strategies, optimize on-page and local SEO, and apply AI search optimization approaches such as AEO/GEO and Google AI Overviews. I help brands earn AI-generated citations through structured data, entity optimization, and semantic SEO, with experience supporting international markets across Indonesia, Australia, the US, and the UK.

Marshall Nazareth Gasong

SEO Expert, Digital Marketer, Marketing Strategist, +4

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SEO and digital marketing specialist with 8+ years of experience driving organic growth across SaaS, B2B, eCommerce, and service businesses. I build keyword and content strategies, optimize on-page and local SEO, and apply AI search optimization approaches such as AEO/GEO and Google AI Overviews. I help brands earn AI-generated citations through structured data, entity optimization, and semantic SEO, with experience supporting international markets across Indonesia, Australia, the US, and the UK.…SEO and digital marketing specialist with 8+ years of experience driving organic growth across SaaS, B2B, eCommerce, and service businesses. I build keyword and content strategies, optimize on-page and local SEO, and apply AI search optimization approaches such as AEO/GEO and Google AI Overviews. I help brands earn AI-generated citations through structured data, entity optimization, and semantic SEO, with experience supporting international markets across Indonesia, Australia, the US, and the UK.

Available to hire

SEO and digital marketing specialist with 8+ years of experience driving organic growth across SaaS, B2B, eCommerce, and service businesses. I build keyword and content strategies, optimize on-page and local SEO, and apply AI search optimization approaches such as AEO/GEO and Google AI Overviews.

I help brands earn AI-generated citations through structured data, entity optimization, and semantic SEO, with experience supporting international markets across Indonesia, Australia, the US, and the UK.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Consultant & Technical Lead (Digital Marketing & SEO Specialist) at PT Bisnis Sukses Dimarketing (DiChat)

January 1, 2025 - Present

Developed and executed SEO and digital marketing strategy for a SaaS WhatsApp commerce platform serving 1,000+ business users. Optimized landing pages and organic search presence to improve lead generation and conversion performance. Achieved brand visibility across AI search results including Google AI Overviews, ChatGPT, and Gemini through entity optimization and structured content strategy. Collaborated on automation workflows to support scalable marketing operations.

SEO Specialist (Shopify SEO Overhaul) at Australian Beauty eCommerce (Confidential)

January 1, 2024 - Present

Executed a Shopify SEO overhaul with advanced schema markup and entity optimization, achieving direct AI-generated citations (GEO/AEO) for branded and product-intent searches across AU, US, and UK markets via ChatGPT, Gemini, and Google AI Overviews.

SEO & Project Lead (Canada Market) at Waisaisa gara (Remote)

January 1, 2024 - Present

Led website revamp for a crab meat export brand targeting the Canadian market, ensuring proper SEO structure, clean indexation, and zero broken links on launch.

ExecutiveOne Analytics & Tracking Specialist at ExecutiveOne Analytics & Tracking (Remote)

January 1, 2024 - Present

Set up and audited full tracking infrastructure using GTM, GA4, Google Ads, and Meta Pixel to ensure accurate data capture and marketing attribution. Corrected existing tracking discrepancies to improve campaign reporting accuracy and ROI visibility.

SEO Specialist at threedee.design

January 1, 2023 - December 31, 2024

Drove 20% organic revenue growth for a 3D animation asset marketplace targeting US, EU, and Canadian markets through content strategy and keyword optimization. Achieved Page 1 rankings and Google AI Overviews (AIO) placement for target keywords in the US market via structured content and entity optimization.

SEO Specialist (Freelance) at threedee.design

January 1, 2023 - December 31, 2024

Digital Marketing & SEO Specialist at PT Aruna Jaya Nuswantara

January 1, 2022 - December 31, 2024

Scaled organic traffic by 70% within 60 days through strategic keyword targeting, content optimization, and site structure improvements for a fisheries export platform. Led SEO go-to-market strategies for US and Canadian market expansion, including multilingual content and internationalization best practices. Achieved #1 rankings for 10+ competitive keywords through on-page optimization and search intent alignment. Contributed to Aruna's Wikipedia article to strengthen brand authority and entity recognition across AI search results.

Digital Marketing & SEO Specialist at PT Inovasi Teknologi Terintegrasi

March 1, 2019 - December 31, 2021

Planned and executed SEO and SEM strategies for an ERP consulting firm, improving organic visibility and search rankings for competitive software keywords. Managed Google Ads campaigns achieving a 28.4% conversion rate through targeted keyword strategy and landing page alignment.

SEO Specialist at PT Indo Guna Sejahtera

September 1, 2018 - January 31, 2019

Managed SEO for a health-niche website across Google, Bing, and Yandex, improving search visibility and generating 15–20 new qualified patient inquiries monthly.