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I'm Gauri Parmar, a marketing and brand professional with 12 years of experience building and growing premium consumer brands. I specialise in consumer insight-led strategy, integrated campaign development, packaging and gifting innovation, and omni-channel brand expression. I combine strategic thinking with hands-on execution, navigating diverse stakeholder environments to deliver campaigns and experiences that resonate and drive business outcomes. My strengths include turning insight into action, guiding brand storytelling across retail and digital touchpoints, and collaborating with cross-functional teams and agencies to bring ideas to life.…I'm Gauri Parmar, a marketing and brand professional with 12 years of experience building and growing premium consumer brands. I specialise in consumer insight-led strategy, integrated campaign development, packaging and gifting innovation, and omni-channel brand expression. I combine strategic thinking with hands-on execution, navigating diverse stakeholder environments to deliver campaigns and experiences that resonate and drive business outcomes. My strengths include turning insight into action, guiding brand storytelling across retail and digital touchpoints, and collaborating with cross-functional teams and agencies to bring ideas to life.

GAURI PARMAR

Brand Strategist, Marketing Strategist, Creative Director, +2

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I'm Gauri Parmar, a marketing and brand professional with 12 years of experience building and growing premium consumer brands. I specialise in consumer insight-led strategy, integrated campaign development, packaging and gifting innovation, and omni-channel brand expression. I combine strategic thinking with hands-on execution, navigating diverse stakeholder environments to deliver campaigns and experiences that resonate and drive business outcomes. My strengths include turning insight into action, guiding brand storytelling across retail and digital touchpoints, and collaborating with cross-functional teams and agencies to bring ideas to life.…I'm Gauri Parmar, a marketing and brand professional with 12 years of experience building and growing premium consumer brands. I specialise in consumer insight-led strategy, integrated campaign development, packaging and gifting innovation, and omni-channel brand expression. I combine strategic thinking with hands-on execution, navigating diverse stakeholder environments to deliver campaigns and experiences that resonate and drive business outcomes. My strengths include turning insight into action, guiding brand storytelling across retail and digital touchpoints, and collaborating with cross-functional teams and agencies to bring ideas to life.

Available to hire

I’m Gauri Parmar, a marketing and brand professional with 12 years of experience building and growing premium consumer brands. I specialise in consumer insight-led strategy, integrated campaign development, packaging and gifting innovation, and omni-channel brand expression.

I combine strategic thinking with hands-on execution, navigating diverse stakeholder environments to deliver campaigns and experiences that resonate and drive business outcomes. My strengths include turning insight into action, guiding brand storytelling across retail and digital touchpoints, and collaborating with cross-functional teams and agencies to bring ideas to life.

Skills

Branding

Copywriting

Presentation Design

Experience Level

Branding

Expert

Copywriting

Expert

Presentation Design

Expert

Language

English

Fluent

Hindi

Fluent

Work Experience

Deputy Manager – Marketing at Taneira (Titan Company – TATA Group)

December 1, 2020 - Present

Led integrated brand campaigns across festive and thematic calendars, delivering 46% revenue growth and a 42% increase in customer acquisition; drove digital engagement strategy with 90% organic website traffic growth and sustained social media reach expansion; launched scalable consumer engagement initiatives like Taneira Milan and Saree Run, converting over half of leads into new buyers; guided packaging and gifting innovation to elevate premium brand perception; developed communication toolkits for 80+ stores; partnered with creative agencies and internal teams to ensure quality delivery within budget and timelines.

Young Leaders Program 3.0 at Titan Company Limited

April 1, 2019 - November 30, 2020

Selected among the top 7 percent of talent across Titan Group for a fast-track leadership program focused on developing future business leaders through high-impact, cross-functional assignments.

Brand & Consumer Insights at Taneira

April 1, 2019 - November 30, 2019

Led multi-city consumer research to shape product strategy and communication for the 'Shubh Muhurat' collection.

Category Expansion – Mia by Tanishq at Tanishq (Titan Company Limited)

April 1, 2019 - November 30, 2019

Managed brand extension initiatives, including the launch of the 'Romani' silver jewellery line for a younger audience.

Visual Merchandiser at Tanishq – Titan Company Limited

July 1, 2012 - March 1, 2019

Ensured consistent application of brand identity across 70+ stores through visual storytelling, displays and in-store communication; developed training modules and facilitated workshops for frontline retail teams to enhance customer experience delivery; oversaw vendor and production management for displays, packaging, and merchandising materials.

Entrepreneur – Woodside Doors at Woodside Doors

August 1, 2014 - September 1, 2015

Designed product prototypes and packaging solutions while gaining hands-on exposure to production and customer communication.