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Digital marketing consultant with 8+ years of experience planning, executing, and optimizing Google and Meta advertising campaigns across multiple concurrent agency and client accounts. Managed 700,000+ USD in ad spend and delivered measurable outcomes for global and US-based brands. Known for conversion rate optimization, precise targeting, and full-funnel campaign strategy. Recently doubled landing-page conversion rates for key clients and digitally launched Mahindra’s first electric SUV in Nepal while also training 250+ practitioners as a senior Google Ads trainer.…Digital marketing consultant with 8+ years of experience planning, executing, and optimizing Google and Meta advertising campaigns across multiple concurrent agency and client accounts. Managed 700,000+ USD in ad spend and delivered measurable outcomes for global and US-based brands. Known for conversion rate optimization, precise targeting, and full-funnel campaign strategy. Recently doubled landing-page conversion rates for key clients and digitally launched Mahindra’s first electric SUV in Nepal while also training 250+ practitioners as a senior Google Ads trainer.

Kshitiz Gautam

Digital Marketer, Conversion Rate Optimization Expert, PPC Manager, +2

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Digital marketing consultant with 8+ years of experience planning, executing, and optimizing Google and Meta advertising campaigns across multiple concurrent agency and client accounts. Managed 700,000+ USD in ad spend and delivered measurable outcomes for global and US-based brands. Known for conversion rate optimization, precise targeting, and full-funnel campaign strategy. Recently doubled landing-page conversion rates for key clients and digitally launched Mahindra’s first electric SUV in Nepal while also training 250+ practitioners as a senior Google Ads trainer.…Digital marketing consultant with 8+ years of experience planning, executing, and optimizing Google and Meta advertising campaigns across multiple concurrent agency and client accounts. Managed 700,000+ USD in ad spend and delivered measurable outcomes for global and US-based brands. Known for conversion rate optimization, precise targeting, and full-funnel campaign strategy. Recently doubled landing-page conversion rates for key clients and digitally launched Mahindra’s first electric SUV in Nepal while also training 250+ practitioners as a senior Google Ads trainer.

Available to hire

Digital marketing consultant with 8+ years of experience planning, executing, and optimizing Google and Meta advertising campaigns across multiple concurrent agency and client accounts. Managed 700,000+ USD in ad spend and delivered measurable outcomes for global and US-based brands.

Known for conversion rate optimization, precise targeting, and full-funnel campaign strategy. Recently doubled landing-page conversion rates for key clients and digitally launched Mahindra’s first electric SUV in Nepal while also training 250+ practitioners as a senior Google Ads trainer.

Skills

Google Ads

Facebook Ads

Experience Level

Google Ads

Expert

Facebook Ads

Expert

Language

English

Fluent

Nepali

Fluent

Work Experience

Digital Marketing Consultant, Google Ads at Creative Zinc Pvt. Ltd.

January 1, 2025 - Present

Manage 80,000+ USD in ad spend across 3 client accounts (Indira IVF Nepal, LBEF, KCM College) focused on conversion rate optimization using keyword targeting and ad copy to maximize CTRs, form fills, and client footfall. Doubled conversions for Indira IVF Nepal from under 4% to over 8% and drove month-on-month growth up to 18%.

Business Analyst at Optiwise Management Pvt. Ltd.

January 1, 2024 - Present

Conduct industry, market, and competitor research to shape product positioning and go-to-market decisions. Translate business/process analysis into actionable plans targeting sustainable growth. Built dealership and import proposal for the MG IM6 (Paramount Motors). Developed training materials and coordinated business planning programs for agrovets across 5 cities under USAID Feed the Future Nepal. Led NPS research for Laxmi Sunrise Bank (ongoing) and conducted price sensitivity research for Fonepay.

Digital Marketing Consultant, Google & Meta Ads at Max L'agence Pvt. Ltd.

January 1, 2024 - Present

Manage 100,000+ USD in ad spend across 28 client accounts, developing brand and marketing strategies and executing paid campaigns for clients including Agni Group (Mahindra vehicles/tractors), Laxmi Sunrise Bank, Goodbricks, Laminar Tiles, Campa Nepal, and Professional Education Consultancy. Digitally launched Mahindra Electric Origin SUV in Nepal with 15%+ booking rate from lead campaigns. Built funnel-based video campaigns that increased Laminar Tiles experience-store footfall ratio from under 2% to ~5%.

Independent Contractor, Google & Meta Ads at AdVenture Media Group (New York) - remote

January 1, 2021 - January 1, 2023

Executed and optimized paid campaigns with 150,000+ USD in ad spend for 4 US accounts (uBreakiFix/Asurion, Kidstir, MemoryStitch, AccuQuilt) while collaborating remotely with a US-based agency team. Increased booking and appointment rates by 8%+ through geo-targeted Meta conversion campaigns spanning 800+ locations.

Digital Marketing Consultant, Google & Meta Ads at Happy Works Pvt. Ltd.

January 1, 2021 - January 1, 2024

Managed 350,000+ USD in ad spend across 22 client accounts including Unilever Nepal, SC Johnson, Samsung Nepal, Nokia, MetLife, Asian Paints, Everest Bank, Realme, Great Wall Motors, and CellPay. Ran multi-year FMCG awareness campaigns across portfolios (Horlicks, AllOut, Dabur Honey, Ponds, Mr Muscle). Sold available Benelli motorcycle stock via Dashain–Tihar campaign. Generated leads resulting in 6 vehicle sales for Great Wall Motors and promoted CellPay’s Voice Nepal to Nepalese diaspora audiences.

Digital Marketing Manager / Relationship Manager at GME Remit

January 1, 2020 - January 1, 2021

Grew organic social media reach by 35%+ and engagement by 7%+ within a year across Facebook, Instagram, LinkedIn, and website content. Managed relationships with international remittance partners and supported business development with domestic commercial banks.

Digital Marketing Consultant (Freelance)

January 1, 2019 - Present

Consult on brand and marketing strategy and run paid campaigns for SMB clients including Urja Jewelry, Bhumi Nepal, Krish Home Studios, Coseli Nepal, Pacbag, Mocchi Shoes, and Anona Organic Clothing. Drove Urja Jewelry sales from late 2019 through 2023, sold out multiple Mocchi Shoes batches, and digitally launched Krish Home Studios’ laminate line to build construction-industry brand recognition.

Digital Marketing Consultant / Google Ads Trainer at WhiteHat Digital

January 1, 2018 - January 1, 2020

Account management for 18 client accounts (~25,000 USD ad spend) including Honda (two- and four-wheelers), Siddhartha Bank, Annapurna Hotel, Valley Xpress, and Grepsr. Covered strategy, copywriting, keyword research, and campaign management. Achieved Honda two-wheeler sales targets two years running and drove new client onboarding through prospecting and presentations. Trained 250+ students as a senior Google Ads trainer over 14 months.