Hi, I’m George Xistris. For more than 25 years I’ve led creative teams, shaped brand narratives, and delivered work that cuts through the noise for demanding clients across Greece and Europe. I’ve worked on both sides of the table—top agencies and in-house leadership—and I know how to balance bold ideas with real-world constraints.
Today, as Head of Creative in Marketing at FlexCar, I lead end-to-end creative direction across TV, digital, social, print, and brand systems, ensuring consistency and impact across international markets. I set the vision, guide teams, challenge thinking, and protect quality at every level. My career includes leadership roles at Lowe Athens, MSComm, Solid Havas, and collaborations with brands like Vodafone, BP, Eurobank, Sony, Novartis, Cosmote, Kia, and the European Parliament. I’ve earned Gold, Silver, and Bronze ERMIS Awards—but more importantly, client trust and long-term partnerships. My strengths are clear creative judgment, strong storytelling, and teams that perform under pressure. I believe great creative leadership is about direction, confidence, and delivery.
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