I’m a Senior Product Designer with 10+ years of experience designing SaaS products across fintech, e‑commerce, marketing, and B2B. My sweet spot is UX/UI design, design systems, and product strategy - always driven by data and real user feedback through tools like MixPanel, HotJar, and Google Analytics. Recently, I helped a business grow 10x by building a scalable design system, improving flows, and backing every decision with both numbers and customer interviews. What I enjoy most is working closely with developers, engineers, and business leaders and turning ideas into products that are realistic to build, smooth to ship, and delightful to use. My front‑end background (HTML, CSS, Webflow, and a bit of JS) helps me bridge the gap between design and implementation. I’ve also been lucky to work with teams at Nexo, Mastercard, Domino’s, Taboola, Camel, Sopharma, dev.bg, and TrueRiders, which taught me how to adapt across very different industries while keeping impact the focus. Outside of work, I’m a happy husband and dad to a little 4‑year‑old ninja. When not designing, you’ll probably find me outdoors - hiking, snowboarding, climbing, or riding my mountain bike down a trail. 🌲🏔️ At my core, I’m curious, humble, and collaborative - passionate about solving real problems and shaping digital products that people enjoy and businesses value. 🚀…I’m a Senior Product Designer with 10+ years of experience designing SaaS products across fintech, e‑commerce, marketing, and B2B. My sweet spot is UX/UI design, design systems, and product strategy - always driven by data and real user feedback through tools like MixPanel, HotJar, and Google Analytics. Recently, I helped a business grow 10x by building a scalable design system, improving flows, and backing every decision with both numbers and customer interviews. What I enjoy most is working closely with developers, engineers, and business leaders and turning ideas into products that are realistic to build, smooth to ship, and delightful to use. My front‑end background (HTML, CSS, Webflow, and a bit of JS) helps me bridge the gap between design and implementation. I’ve also been lucky to work with teams at Nexo, Mastercard, Domino’s, Taboola, Camel, Sopharma, dev.bg, and TrueRiders, which taught me how to adapt across very different industries while keeping impact the focus. Outside of work, I’m a happy husband and dad to a little 4‑year‑old ninja. When not designing, you’ll probably find me outdoors - hiking, snowboarding, climbing, or riding my mountain bike down a trail. 🌲🏔️ At my core, I’m curious, humble, and collaborative - passionate about solving real problems and shaping digital products that people enjoy and businesses value. 🚀WWWW…