The AM Shift

https://www.youtube.com/@theamshift-lb

The AM Shift is a creative media initiative founded by Georgio Abi Mansour and Kholoud Gharib, built around the idea that “underground doesn’t mean invisible.”
It’s a storytelling platform that gives visibility to Lebanon’s emerging artists, thinkers, and dreamers; people who are doing what they love away from the spotlight.

Through short cinematic interviews, documentaries, and creative visuals, The AM Shift showcases authentic voices across music, art, film, photography, and entrepreneurship. The project blends documentary realism with artistic storytelling, capturing the passion, struggles, and ambitions of the new generation of Lebanese creatives.

Beyond just content, the AM Shift serves as a community movement. A safe space for self-expression and collaboration. Each episode or feature invites audiences to discover the human stories behind talent, proving that creativity thrives even in the most challenging environments.