Hey, I am Gesen D’Costa, Graphic Designer and Illustrator with expertise in Adobe Creative Suite, specializing in logo and brand development, storyboarding, and visual merchandising.
I have extensive experience across diverse industries, including advertising, entertainment, signage and non-profit.
I am based in Victoria, BC, Canada.
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Graphic Designer
Oct. 2023 - Dec. 2024 (Contract)
John Howard Society of Victoria
Develop visually compelling graphics for print and digital platforms, including brochures, flyers, social media, and website content
Collaborate with program managers and
communications teams to understand project
requirements and deliver creative solutions
Maintain brand consistency across all materials while
adhering to organizational guidelines
Create infographics, presentations, and promotional
materials that effectively convey information and engage the audience
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Freelance Graphic Designer
since Jan. 2023
Consult with clients to determine their branding,
marketing, and design needs
Conceptualize and design logos, branding materials,
websites, and print collaterals
Guide clients through the design process from initial brief through final approval
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Manager, Creative Solutions
Aug. 2018 – Jul. 2023
Black White Orange Brands Pvt. Ltd.
Developing graphics for layouts for apparel and
accessories and character development and brand
identity requirements
Understanding the guidelines of the brands, creative
approvals as per brand guidelines, and training licensees
for design development as per licensed brand guidelines
Part of the team that created the brand A47 to develop
apparel and accessories designs for the ISRO
Part of the team that created the Rorschach line for
Animal Planet and WROGN
Other clients worked with major brands under Hasbro
such as Transformers, Discovery, Kolkata Knight Riders,
Sony YAY, Tetris, Dhoni Entertainment and BookMyShow
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Graphic Designer
Mar. 2014 – Aug 2018
Pressman Advertising. Ltd.
Creating storyboards for commercials, mascots for
government organizations, and creating print-based
corporate collateral
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Junior Graphic Designer
Oct. 2010 – Oct. 2013
Signtech India Pvt. Ltd.
Developed signage designs, internal and external, such as signboards, parking signs, etc. for private and residential structures in India and the United Arab Emirates
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