Im the kind of person who believes good design is felt, not read. It's the instinct that pulls someone in before they've processed a single word. Having lived and worked across four countries, in four languages, I've built a career around one core skill: knowing how to make a brand land somewhere new. From orchestrating global campaigns while living in Zürich to building marketing departments from scratch in Boston, I've learned that crossing borders isn't just about translation, it's about intuition, cultural fluency, and the ability to make something feel local even when it isn't. That's exactly why I founded Studio MDQ: a creative studio built for brands ready to move into new markets and actually mean something when they get there. Whether I'm crafting a visual identity or steering a campaign strategy, I show up the same way; curious, intentional, and stubbornly obsessed with getting it right.

Giulia Frering

Im the kind of person who believes good design is felt, not read. It's the instinct that pulls someone in before they've processed a single word. Having lived and worked across four countries, in four languages, I've built a career around one core skill: knowing how to make a brand land somewhere new. From orchestrating global campaigns while living in Zürich to building marketing departments from scratch in Boston, I've learned that crossing borders isn't just about translation, it's about intuition, cultural fluency, and the ability to make something feel local even when it isn't. That's exactly why I founded Studio MDQ: a creative studio built for brands ready to move into new markets and actually mean something when they get there. Whether I'm crafting a visual identity or steering a campaign strategy, I show up the same way; curious, intentional, and stubbornly obsessed with getting it right.

Available to hire

Im the kind of person who believes good design is felt, not read. It’s the instinct that pulls someone in before they’ve processed a single word. Having lived and worked across four countries, in four languages, I’ve built a career around one core skill: knowing how to make a brand land somewhere new. From orchestrating global campaigns while living in Zürich to building marketing departments from scratch in Boston, I’ve learned that crossing borders isn’t just about translation, it’s about intuition, cultural fluency, and the ability to make something feel local even when it isn’t. That’s exactly why I founded Studio MDQ: a creative studio built for brands ready to move into new markets and actually mean something when they get there. Whether I’m crafting a visual identity or steering a campaign strategy, I show up the same way; curious, intentional, and stubbornly obsessed with getting it right.

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Language

English
Fluent
Portuguese
Fluent
Italian
Advanced
Spanish; Castilian
Advanced

Work Experience

Founder & Creative Director at Studio MDQ
October 1, 2025 - Present
Remote - Running an independent design studio specializing in brand identity and print communication, working with clients across Switzerland and Brazil to develop visual systems that are both strategic and culturally driven. Responsible for the creative lifecycle, from client brief and concept development to final delivery, while managing all aspects of the business as a solo founder.
Marketing Coordinator at DK Household Brands - Zyliss
October 1, 2024 - October 1, 2025
Zürich, Switzerland - Lead the digital media presence and creative direction for Zyliss, coordinating with international teams and multiple agencies across regions. Prepared all creative assets for the global website relaunch and supported product launch strategies through content development and market alignment. Oversee social media advertising, event planning, and print material preparation. Manage photography and ensure consistent brand communication across channels to enhance global visibility.
Marketing Coordinator and Graphic Designer at Janey
July 1, 2023 - December 1, 2023
Boston, USA - Developed marketing strategies and materials to establish and grow the department. Designed print and digital assets, including merchandise, social media content, and website visuals. Created RFP proposals and presentations, and coordinated events with key partners such as Harvard, Fidelity Investments, and Invest Media.
Graphic Designer at Mottolino
June 1, 2022 - November 1, 2022
Livigno, Italy - Developed logos that captured the brand identity and vision. Designed visually appealing menus for various events and produced frequent advertising materials to ensure maximum reach and engagement. Produced informative and aesthetically pleasing brochures and custom adhesive stickers for promotional use. Edited photographs to ensure high-quality visual content. Professional merchandise photo shoots were also structured and conducted to effectively showcase products.

Education

Bachelor of Science in Business Management and Design, Concentration in Corporate Innovation and Venture at Northeastern University
January 11, 2030 - May 18, 2026
International Baccalaureate at Lyceum Alpinum Zuoz
January 11, 2030 - May 18, 2026

Qualifications

UX Design Certificate
January 11, 2030 - May 18, 2026
Cornell Financial Management Certificate
January 11, 2030 - July 1, 2019

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other