I am a creative digital marketer with hands-on experience across Meta Ads, CRM/email automation, SEO/ASO, GEO, and social media. I oversee the full growth cycle from competitive research to hands-on management and data analysis to scale what works; I’m comfortable with both traditional and AI-driven search demand. I define creativity and copy, and I build community and tone of voice through the Marketing Suite, while working on SEO, ASO and GEO to intercept both traditional and AI-driven demand. I’m familiar with social media (including TikTok and Reddit) and I combine practical and creative skills, currently operating in an international, US-focused context. I’m focused on go-to-market planning, channel selection and budget allocation, and content organization.

Giada Tempesta

I am a creative digital marketer with hands-on experience across Meta Ads, CRM/email automation, SEO/ASO, GEO, and social media. I oversee the full growth cycle from competitive research to hands-on management and data analysis to scale what works; I’m comfortable with both traditional and AI-driven search demand. I define creativity and copy, and I build community and tone of voice through the Marketing Suite, while working on SEO, ASO and GEO to intercept both traditional and AI-driven demand. I’m familiar with social media (including TikTok and Reddit) and I combine practical and creative skills, currently operating in an international, US-focused context. I’m focused on go-to-market planning, channel selection and budget allocation, and content organization.

Available to hire

I am a creative digital marketer with hands-on experience across Meta Ads, CRM/email automation, SEO/ASO, GEO, and social media. I oversee the full growth cycle from competitive research to hands-on management and data analysis to scale what works; I’m comfortable with both traditional and AI-driven search demand. I define creativity and copy, and I build community and tone of voice through the Marketing Suite, while working on SEO, ASO and GEO to intercept both traditional and AI-driven demand. I’m familiar with social media (including TikTok and Reddit) and I combine practical and creative skills, currently operating in an international, US-focused context. I’m focused on go-to-market planning, channel selection and budget allocation, and content organization.

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Language

English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Digital Marketer | Full-Funnel Growth (US Market) at Marshmallow Games (Bari)
February 2, 2025 - Present
Paid Social (Meta) end-to-end: bench-marking & market research, audience definition, campaigns setup, creativity & copywriting choices, continuous KPI optimization, post-analysis, and scaling/paused decisions. Organic growth strategies on social media (TikTok, Reddit) and main platforms; editorial calendar, trend counting & analysis. Content writing and blogging. SEO campaign monitoring, analysis, and reporting.
SEO Specialist & Content Strategist at Bravo Savings Network (Sesto Fiorentino, FI)
October 2, 2024 - October 21, 2025
Increased organic traffic through keyword research and on-page SEO optimization (meta tags, URLs, images), strategy & link building. Content writing and blogging. SEO campaign monitoring, analysis, and reporting.
Hospitality Manager at Aurab B&B (Bari)
January 31, 2023 - October 21, 2025
Web marketing & communication activities: photo/video editing and copywriting for social media pages. Full management of the business: administrative duties and customer experience management aimed at guest retention.
Editorial Contributor at AntenaSud - L’Adriatico (Bari)
June 30, 2019 - October 21, 2025
Article and press release writing for the printed weekly L’Adriatico.
Backend Manager at Foodebas.r.l. (Bari)
June 30, 2018 - October 21, 2025
Managed backend software for the 'You Eat' food delivery app. Social media copywriting. Team coordination and customer care.

Education

Bachelor's Degree in Communication Studies at Università degli Studi di Bari Aldo Moro
January 1, 2016 - January 1, 2019
Master’s Degree in Human Sciences and Communication at Università degli Studi di Bari Aldo Moro
January 1, 2021 - January 1, 2023
Professional Training Course in Strategic Web Marketing at Challenge Network / Manpower / Forma.Temp
January 11, 2030 - October 21, 2025

Qualifications

Erasmus+ Master’s in Human Sciences and Communication
January 1, 2021 - January 1, 2023
Professional Training Course in Strategic Web Marketing
January 11, 2030 - October 21, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Travel & Hospitality