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I am a story-first producer and writer with deep roots in television and an expanding footprint in digital media, branded storytelling, and social media content. I began my career at The Rachael Ray Show, rising from Intern to Producer, shaping on-air storytelling, prepping celebrity talent, writing scripts, and managing high-volume studio production in collaboration with Executive Producers and Rachael Ray herself. As a Senior Producer at Daily Blast Live and through my work on Magnolia Network and Sonoma County brands, I blend ideation, segment production, copywriting, digital strategy, casting, and campaign development. I thrive at the intersection of creativity, logistics, humor, and emotional storytelling—from pitch to final cut. I also Executive Produced the podcast 'Stef & Tea' by creating episode rundowns, casting talent, writing scripts and interview questions, cutting/editing segments, creating and implementing distribution strategy and ultimately selling the podcast to Pionaire Network.…I am a story-first producer and writer with deep roots in television and an expanding footprint in digital media, branded storytelling, and social media content. I began my career at The Rachael Ray Show, rising from Intern to Producer, shaping on-air storytelling, prepping celebrity talent, writing scripts, and managing high-volume studio production in collaboration with Executive Producers and Rachael Ray herself. As a Senior Producer at Daily Blast Live and through my work on Magnolia Network and Sonoma County brands, I blend ideation, segment production, copywriting, digital strategy, casting, and campaign development. I thrive at the intersection of creativity, logistics, humor, and emotional storytelling—from pitch to final cut. I also Executive Produced the podcast 'Stef & Tea' by creating episode rundowns, casting talent, writing scripts and interview questions, cutting/editing segments, creating and implementing distribution strategy and ultimately selling the podcast to Pionaire Network.

Gabriella Iraola

Writer, Screenwriter, Content Producer, +5

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I am a story-first producer and writer with deep roots in television and an expanding footprint in digital media, branded storytelling, and social media content. I began my career at The Rachael Ray Show, rising from Intern to Producer, shaping on-air storytelling, prepping celebrity talent, writing scripts, and managing high-volume studio production in collaboration with Executive Producers and Rachael Ray herself. As a Senior Producer at Daily Blast Live and through my work on Magnolia Network and Sonoma County brands, I blend ideation, segment production, copywriting, digital strategy, casting, and campaign development. I thrive at the intersection of creativity, logistics, humor, and emotional storytelling—from pitch to final cut. I also Executive Produced the podcast 'Stef & Tea' by creating episode rundowns, casting talent, writing scripts and interview questions, cutting/editing segments, creating and implementing distribution strategy and ultimately selling the podcast to Pionaire Network.…I am a story-first producer and writer with deep roots in television and an expanding footprint in digital media, branded storytelling, and social media content. I began my career at The Rachael Ray Show, rising from Intern to Producer, shaping on-air storytelling, prepping celebrity talent, writing scripts, and managing high-volume studio production in collaboration with Executive Producers and Rachael Ray herself. As a Senior Producer at Daily Blast Live and through my work on Magnolia Network and Sonoma County brands, I blend ideation, segment production, copywriting, digital strategy, casting, and campaign development. I thrive at the intersection of creativity, logistics, humor, and emotional storytelling—from pitch to final cut. I also Executive Produced the podcast 'Stef & Tea' by creating episode rundowns, casting talent, writing scripts and interview questions, cutting/editing segments, creating and implementing distribution strategy and ultimately selling the podcast to Pionaire Network.

Available to hire

I am a story-first producer and writer with deep roots in television and an expanding footprint in digital media, branded storytelling, and social media content. I began my career at The Rachael Ray Show, rising from Intern to Producer, shaping on-air storytelling, prepping celebrity talent, writing scripts, and managing high-volume studio production in collaboration with Executive Producers and Rachael Ray herself.

As a Senior Producer at Daily Blast Live and through my work on Magnolia Network and Sonoma County brands, I blend ideation, segment production, copywriting, digital strategy, casting, and campaign development. I thrive at the intersection of creativity, logistics, humor, and emotional storytelling—from pitch to final cut.

I also Executive Produced the podcast ‘Stef & Tea’ by creating episode rundowns, casting talent, writing scripts and interview questions, cutting/editing segments, creating and implementing distribution strategy and ultimately selling the podcast to Pionaire Network.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Social Media & Communications Manager (Freelance)

January 1, 2024 - Present

Manage copywriting, content calendars, and social strategy for lifestyle, arts, and wellness brands. Develop brand-aligned social copy, newsletters, and campaign messaging to deepen audience engagement. Collaborate with owners to concept and execute social-first campaigns and influencer activations.

Senior Producer at Daily Blast Live (TEGNA)

January 1, 2021 - January 1, 2024

Produced 1,000+ news, human-interest and celebrity segments for a nationally syndicated talk show, including interviews with Mark Wahlberg, Paris Hilton, and Joseph Gordon-Levitt. Crafted concise, emotionally resonant scripts that translated to digital, social, and promotional platforms. Managed hosts, the control room, and editors to ensure tonal consistency and strong narrative structure. Produced high-level brand integrations and trained associate producers in segment development and execution. Advanced ENPS proficiency for scripting, rundowns, and fast-paced live production environments.

Executive Producer at Stef & Tea (Podcast)

January 1, 2021 - January 1, 2024

Created and developed a conversational podcast from concept through distribution. Wrote episode outlines, promotional copy, and social content that meaningfully increased organic engagement. Successfully pitched and sold the show to Pionaire Podcasting Network.

Casting Producer at Discovery Channel & Magnolia Network

January 1, 2020 - January 1, 2020

Conducted nationwide talent searches, interviews, and story research from scratch. Identified compelling character arcs and episodic narratives to support development. Produced casting materials, pitch decks, and research packets for network review. Collaborated with producers, directors and talent to shape casting approach and creative direction.

Producer / Associate Producer at The Rachael Ray Show

January 1, 2017 - January 1, 2021

Worked directly with Executive Producers and Rachael Ray to execute show vision and maintain production quality. Briefed and coordinated celebrity and civilian talent, conducting pre-interviews and preparing them for on-air segments. Wrote scripts, segment intros, and produced on-air packages including lifestyle, cooking, and human-interest content. Oversaw all elements of segment production from ideation to final cut, ensuring compelling storytelling and audience engagement. Coordinated all moving parts on set with talent, art, directors, camera crews, and field teams; managed production runs for interns.