+6 years of experience in SEO and Digital Marketing. What can I do for you: - Information architecture: Identify and fix navigational and structural issues to clarify content hierarchy and help both users and search engines explore your site effectively. - SEO copy review and optimization: Revise existing and future blog content before publication so that each article is properly optimized, searchable, and positioned for relevant keywords. - Keyword-driven page copy: Provide keyword research and guidance for the most important pages so they communicate your value while also attracting qualified traffic. - AI-friendly and future-proof content: Help craft content that performs well both for search algorithms and AI-driven content discovery tools, ensuring long-term visibility. - Monthly performance reporting: Deliver clear monthly reports to track key performance indicators (traffic, rankings, click-through rate, conversions) and define specific growth goals month after month.

Giulia Fina

+6 years of experience in SEO and Digital Marketing. What can I do for you: - Information architecture: Identify and fix navigational and structural issues to clarify content hierarchy and help both users and search engines explore your site effectively. - SEO copy review and optimization: Revise existing and future blog content before publication so that each article is properly optimized, searchable, and positioned for relevant keywords. - Keyword-driven page copy: Provide keyword research and guidance for the most important pages so they communicate your value while also attracting qualified traffic. - AI-friendly and future-proof content: Help craft content that performs well both for search algorithms and AI-driven content discovery tools, ensuring long-term visibility. - Monthly performance reporting: Deliver clear monthly reports to track key performance indicators (traffic, rankings, click-through rate, conversions) and define specific growth goals month after month.

Available to hire

+6 years of experience in SEO and Digital Marketing. What can I do for you:

  • Information architecture: Identify and fix navigational and structural issues to clarify content hierarchy and help both users and search engines explore your site effectively.
  • SEO copy review and optimization: Revise existing and future blog content before publication so that each article is properly optimized, searchable, and positioned for relevant keywords.
  • Keyword-driven page copy: Provide keyword research and guidance for the most important pages so they communicate your value while also attracting qualified traffic.
  • AI-friendly and future-proof content: Help craft content that performs well both for search algorithms and AI-driven content discovery tools, ensuring long-term visibility.
  • Monthly performance reporting: Deliver clear monthly reports to track key performance indicators (traffic, rankings, click-through rate, conversions) and define specific growth goals month after month.
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Language

Italian
Fluent
English
Advanced
Spanish; Castilian
Advanced
German
Beginner

Work Experience

Freelance SEO Consultant at Self-employed / Freelance
March 1, 2026 - Present
Delivered full SEO audits for client websites, identified technical and on-page issues, and implemented tailored optimization strategies to improve performance and visibility for diverse international clients.
SEO Specialist & Project Manager at Moca Interactive s.r.l. (Websolute Group)
May 1, 2021 - March 1, 2026
Led cross-functional projects from planning to execution, coordinating 4 teams (ADV, Email Marketing, UX, and more) to ensure timely delivery and stakeholder satisfaction. Designed and implemented an SEO framework for Pinterest and TikTok to expand service offerings and client visibility; analyzed performance using SEMrush, GA4, and GSC; performed in-depth keyword research and optimization strategies.
Digital Marketing Consultant at Various small-medium businesses
May 1, 2020 - Present
Implemented innovative digital marketing campaigns across channels including SEO, PPC, email marketing, and content marketing. Conducted customer segmentation and behavior analysis to craft personalized email campaigns aligned with brand goals.
Digital Strategist and Copywriter (Intern) at Circle Agency
September 1, 2020 - December 1, 2020
Developed and implemented integrated SEO and social media strategies for a large corporation, driving organic visibility and engagement. Contributed to a marketing book publication (Content e Inbound Marketing per Alchimisti e Cacciatori di Clienti, Flacowski, 2020).

Education

Bachelor’s Degree in Digital Communication for Business at UTIU – International Telematic University UNINETTUNO
September 1, 2021 - March 1, 2023
Individual Master Program in Business and Economics at FONDAZIONE JAC - ITS JOBSACADEMY – BERGAMO (BERGAMO, IT)
September 1, 2019 - July 1, 2021
Summer course at Stanford Continuing Studies - Stanford University
May 1, 2018 - August 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education