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I have a love for digital marketing combined with an obsession for numbers. I am a passionate marketer who believes in data analysis to plan and execute tactical strategies. With 8 years of experience in both B2C and B2B companies and thanks to my ethic and determination, I have built my expertise in marketing strategy, branding, digital marketing, web design, SEO, and project management. I love organising projects and creating smooth and efficient processes. After several years on the other side of the world, I moved back to Europe since January 2023.…I have a love for digital marketing combined with an obsession for numbers. I am a passionate marketer who believes in data analysis to plan and execute tactical strategies. With 8 years of experience in both B2C and B2B companies and thanks to my ethic and determination, I have built my expertise in marketing strategy, branding, digital marketing, web design, SEO, and project management. I love organising projects and creating smooth and efficient processes. After several years on the other side of the world, I moved back to Europe since January 2023.

Giulia Scanferlin

Marketing Strategist, Digital Marketer, SEO Expert, +2

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I have a love for digital marketing combined with an obsession for numbers. I am a passionate marketer who believes in data analysis to plan and execute tactical strategies. With 8 years of experience in both B2C and B2B companies and thanks to my ethic and determination, I have built my expertise in marketing strategy, branding, digital marketing, web design, SEO, and project management. I love organising projects and creating smooth and efficient processes. After several years on the other side of the world, I moved back to Europe since January 2023.…I have a love for digital marketing combined with an obsession for numbers. I am a passionate marketer who believes in data analysis to plan and execute tactical strategies. With 8 years of experience in both B2C and B2B companies and thanks to my ethic and determination, I have built my expertise in marketing strategy, branding, digital marketing, web design, SEO, and project management. I love organising projects and creating smooth and efficient processes. After several years on the other side of the world, I moved back to Europe since January 2023.

Available to hire

I have a love for digital marketing combined with an obsession for numbers. I am a passionate marketer who believes in data analysis to plan and execute tactical strategies. With 8 years of experience in both B2C and B2B companies and thanks to my ethic and determination, I have built my expertise in marketing strategy, branding, digital marketing, web design, SEO, and project management. I love organising projects and creating smooth and efficient processes. After several years on the other side of the world, I moved back to Europe since January 2023.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Spanish; Castilian

Intermediate

Work Experience

Co-Founder at Digital Mentis - Italy

August 1, 2024 - Present

Co-founded a digital agency that helps small and medium businesses grow their online presence through targeted digital marketing services.

Global Head of Marketing at Polyglot Group & Anavo - Sydney, Australia

January 1, 2022 - Present

Supervised marketing departments and developed marketing strategy plans through digital, content, social media, sponsorships & events channels. Managed projects and team objectives focusing on execution & monitoring lead generation and brand awareness. Conducted market research and competitor analysis to expand business. Collaborated closely with leadership and operations teams to uncover insights and develop strategies. Regularly updated with latest industry trends. Achievements include marketing department reporting setup, creation of tools/processes for efficient sales, downloadable content creation, interactive website pages, LinkedIn followers doubling, and website organic traffic increasing by 80%.

Digital Marketing Manager

December 31, 2021 - August 14, 2025

Managed digital marketing activities including campaigns, SEO strategy, creation and implementation, featured snippets for blog articles, new company brand website design and creation.

Mentor at City East Community College - Sydney, Australia

February 1, 2021 - Present

Provided mentoring support for job seekers, helping them develop job skills and prepare for employment.

Digital Marketing Coordinator

June 30, 2020 - August 14, 2025

Marketing Specialist at Banner Shop Pty Ltd - Sydney, Australia

June 30, 2018 - August 14, 2025

Managed SEO and website optimisation including launching new products. Set up and managed online advertising campaigns on Google and Facebook including strategy, setup, performance analysis and ROI reporting. Managed social media channels and planned and organised events. Assisted with email marketing strategy planning, campaign creation, graphic design, and A/B testing. Supported social media channels collaboration and trade show planning and organisation.

Marketing Assistant at Banner Shop Pty Ltd - Sydney, Australia

December 31, 2015 - August 14, 2025

Planned and created email marketing campaigns including A/B testing and campaign reporting. Contributed to social media channel management and collaborated on tradeshow planning and organisation.

Customer Service Executive at Banca Popolare Spoleto - Milan, Italy

November 30, 2014 - August 14, 2025

Provided customer service and support to clients.

Operations Analyst at Assicurazioni Generali - Treviso, Italy

March 31, 2012 - August 14, 2025

Handled operations analysis and related tasks in insurance business.