I'm a data-driven digital marketer with a track record of driving paid social campaigns, including Meta Ads and Google Ads, email marketing, and cross-channel initiatives. I love analyzing campaign performance, testing creative and audiences, and translating data into actionable optimizations to boost acquisition and engagement. Currently, I contribute to the marketing and communications team at a banking institution, planning and optimizing multi-channel campaigns, collaborating with internal teams to align objectives with growth strategies, and delivering measurable results across Meta, Google, and email CRM initiatives.

Giulia Aviano

I'm a data-driven digital marketer with a track record of driving paid social campaigns, including Meta Ads and Google Ads, email marketing, and cross-channel initiatives. I love analyzing campaign performance, testing creative and audiences, and translating data into actionable optimizations to boost acquisition and engagement. Currently, I contribute to the marketing and communications team at a banking institution, planning and optimizing multi-channel campaigns, collaborating with internal teams to align objectives with growth strategies, and delivering measurable results across Meta, Google, and email CRM initiatives.

Available to hire

I’m a data-driven digital marketer with a track record of driving paid social campaigns, including Meta Ads and Google Ads, email marketing, and cross-channel initiatives. I love analyzing campaign performance, testing creative and audiences, and translating data into actionable optimizations to boost acquisition and engagement.

Currently, I contribute to the marketing and communications team at a banking institution, planning and optimizing multi-channel campaigns, collaborating with internal teams to align objectives with growth strategies, and delivering measurable results across Meta, Google, and email CRM initiatives.

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Language

Italian
Fluent
English
Advanced
Arabic
Beginner

Work Experience

Web Marketing Specialist at BQuadro
September 1, 2020 - September 1, 2022
Assisted with management and optimization of paid advertising campaigns. Analyzed marketing KPIs and campaign performance to identify optimization opportunities.
Communication Manager / Social Media Manager at NehEx Srl
September 1, 2022 - October 1, 2023
Planned and executed digital campaigns across Meta and TikTok platforms. Analyzed performance data to optimize audience targeting and creative effectiveness. Conducted creative and audience testing to improve campaign engagement.
Marketing & Communications Specialist at Banking Institution
October 1, 2023 - Present
Data-driven digital marketer responsible for planning and optimizing multi-channel digital campaigns, including Meta Ads platform optimization, Google Ads campaigns, email marketing and CRM campaigns. Analyzes campaign performance metrics (CTR, CPC, engagement, conversions) to improve efficiency and collaborates with internal teams to align campaigns with marketing and acquisition objectives.
Communication Manager / Social Media Manager at Neh Ex Srl
October 1, 2022 - October 1, 2023
Managed Meta Ads campaigns to promote products and services; Planned and executed digital campaigns across Meta and TikTok platforms; Analyzed performance data to optimize audience targeting and creative effectiveness; Conducted creative and audience testing to improve campaign engagement.

Education

Master's Degree - Multimedia Communication Management at COREP – University of Turin
January 11, 2030 - April 16, 2026
Bachelor's Degree - Communication Sciences at University of Turin
January 11, 2030 - April 16, 2026
Specialization Course - Digital Communication at IED – Istituto Europeo di Design, Turin
January 11, 2030 - April 16, 2026
Master's Degree in Multimedia Communication Management at University of Turin
January 11, 2030 - June 3, 2026
Bachelor's Degree in Communication Sciences at University of Turin
January 11, 2030 - June 3, 2026
Specialization Course in Digital Communication at IED – Istituto Europeo di Design, Turin
January 11, 2030 - June 3, 2026

Qualifications

Specialization Course - Digital Communication
January 11, 2030 - April 16, 2026
Specialization Course in Digital Communication
January 11, 2030 - June 3, 2026
Master's Degree in Multimedia Communication Management
January 11, 2030 - June 3, 2026
Bachelor's Degree in Communication Sciences
January 11, 2030 - June 3, 2026

Industry Experience

Financial Services, Media & Entertainment, Software & Internet, Professional Services