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I’m Guilherme Marques, a Senior Product Designer based in São Paulo, specializing in growth, marketplaces, and B2B products. I lead product discovery, strategy, and delivery—turning complex business challenges into scalable, user-centered products. I leverage AI to accelerate product development and shorten time-to-value while keeping strong ownership of product decisions, UX, and solution architecture. My focus is aligning teams, validating with users, and shipping systems that improve speed, consistency, and measurable business outcomes.…I’m Guilherme Marques, a Senior Product Designer based in São Paulo, specializing in growth, marketplaces, and B2B products. I lead product discovery, strategy, and delivery—turning complex business challenges into scalable, user-centered products. I leverage AI to accelerate product development and shorten time-to-value while keeping strong ownership of product decisions, UX, and solution architecture. My focus is aligning teams, validating with users, and shipping systems that improve speed, consistency, and measurable business outcomes.

Guilherme Marques

Product Designer, UX Designer, Product Marketer, +2

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I’m Guilherme Marques, a Senior Product Designer based in São Paulo, specializing in growth, marketplaces, and B2B products. I lead product discovery, strategy, and delivery—turning complex business challenges into scalable, user-centered products. I leverage AI to accelerate product development and shorten time-to-value while keeping strong ownership of product decisions, UX, and solution architecture. My focus is aligning teams, validating with users, and shipping systems that improve speed, consistency, and measurable business outcomes.…I’m Guilherme Marques, a Senior Product Designer based in São Paulo, specializing in growth, marketplaces, and B2B products. I lead product discovery, strategy, and delivery—turning complex business challenges into scalable, user-centered products. I leverage AI to accelerate product development and shorten time-to-value while keeping strong ownership of product decisions, UX, and solution architecture. My focus is aligning teams, validating with users, and shipping systems that improve speed, consistency, and measurable business outcomes.

Available to hire

I’m Guilherme Marques, a Senior Product Designer based in São Paulo, specializing in growth, marketplaces, and B2B products. I lead product discovery, strategy, and delivery—turning complex business challenges into scalable, user-centered products.

I leverage AI to accelerate product development and shorten time-to-value while keeping strong ownership of product decisions, UX, and solution architecture. My focus is aligning teams, validating with users, and shipping systems that improve speed, consistency, and measurable business outcomes.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Portuguese

Fluent

Work Experience

Senior Product Designer at I n ven ta

January 1, 2022 - Present

Led product strategy, discovery, and implementation for a mobile application for sales representatives, validating solutions with users and taking the product from concept to production. The application supported approximately R$700K in monthly GMV. Built an implementation-ready Design System using AI (Claude + Cursor) to accelerate documentation, component development, and alignment between Design and Engineering, improving consistency and delivery speed. Led design and implementation of an AI-powered management portal for industrial partners, using Claude and Cursor to accelerate development from discovery to deployment. The platform centralized commercial operations including order tracking, regional sales analytics, customer management, best-selling product insights, and route planning for sales consultants—owning product decisions, UX, and solution architecture.

Product Designer at E pharm a

January 1, 2021 - January 1, 2022

Designed the pharmacy search experience, collaborating with Product and Engineering to simplify discovery of accredited pharmacies and improve the overall user experience.