Award-winning UX/UI Designer with a proven track record in delivering impactful solutions for global organizations such as UNICEF, UNDP, QATAR FOUNDATION, ALLIANZ, BP. Skilled in user interface design, experience design, collaboration, user testing, and prototyping to enhance experiences. Proficient in leading cross-functional teams and implementing design thinking and human-centred design. Passionate about impact-oriented innovative designs driving business growth.
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Tribe is a goal-focused anti-planner app for those who want to make a balance between self, school and social goals in daily life by achieving micro-goals and discovering self-emotions.
Problem Statement
University students are individuals who need effective goal-setting strategies because they struggle to balance their academic workload, extracurricular activities, and personal commitments.
Impact
Lack of balance leads to an increase in mental health issues among young adults, affecting various aspects of their lives including academic performance, motivation, relationships, and overall well-being.
The Solution
The goal was to develop a planner mobile app facilitating the creation of personalised weekly calendars, promoting a balanced integration of personal, academic, and social activities, while evaluating effectiveness via emotional feedback analysis and goal achievement tracking.
The solution, named “Tribe,” is a mobile application designed to help university students achieve a healthy balance between their academic responsibilities, personal commitments, and social activities.
High-Fidelity Designs
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