Available to hire
I am a sales professional with extensive experience in driving strategic growth and market penetration. My background includes AI and business consulting, as well as significant leadership roles in the sports and retail sectors. I enjoy problem-solving and creating innovative strategies that enhance partnerships and drive sales.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Croatian
Fluent
Serbian
Advanced
Bosnian
Advanced
German
Intermediate
Italian
Intermediate
Slovene
Beginner
Work Experience
Strategic Accounts Manager at Nike
October 1, 2017 - September 30, 2024Regional Sales Manager Croatia/Slovenia/Hungary at Nike
October 1, 2014 - October 1, 2017Freelance in AI and Business Consulting and Development at King Philip
March 1, 2025 - PresentLeading exclusive distribution strategies for Surpass and Triswim brands across Southeast Europe, directing business development for Genesys AI Inc., designing AI training modules, executing data annotation projects, and providing consulting services to clients.
Strategic Account Manager at Intersport
October 1, 2017 - September 30, 2024Responsible for strategic account management for Intersport across four European markets, driving double-digit growth for Nike over five years, and coordinating X-departmental initiatives to align business objectives.
Head of Wholesale Business Hungary, Croatia & Slovenia at Nike Central Europe
October 1, 2013 - October 1, 2017Driving expansion and development of wholesale channels across three countries, achieving consistent double-digit revenue growth, and leading a cross-functional team.
NSW Category Manager (stretch assignment) at Nike Central Europe
November 1, 2016 - October 1, 2017Drove category growth and profitability initiatives for lifestyle segments, developed promotional strategies tailored to regional market trends, and managed category performance metrics.
Business Planner Croatia & Slovenia at Nike Croatia
June 1, 2012 - October 1, 2013Developed detailed sales plans for major accounts in Croatia and Slovenia, managed inventory coordination, and prepared comprehensive forecasting reports.
Key Account Executive at Nike Croatia
February 1, 2011 - June 1, 2012Responsible for managing dedicated key accounts, delivering on business results and strategic priorities.
Key Account Executive at Philip Morris Zagreb
March 1, 2010 - February 1, 2011Responsible for managing dedicated key accounts and delivering on business results and strategic priorities.
Distribution Executive at Philip Morris Zagreb
November 1, 2007 - March 1, 2010Responsible for handling Philip Morris' exclusive distributor in Croatia and training sales staff to achieve targets.
Education
Master of Economics at Faculty of Economics Zagreb
October 1, 2000 - March 1, 2005High School at XVI: Gymnasium for Foreign Languages
September 1, 1996 - July 1, 2000Masters in Economics, major Marketing at Faculty of Economics, Zagreb
September 1, 2000 - March 1, 2005High School Diploma at XVI. Gymnasium, Križanićeva 4a, Zagreb
September 1, 1996 - June 1, 2000Primary Education at O.š. Granešina, Ulica Granešina 1, Zagreb
September 1, 1988 - June 1, 1996Qualifications
Industry Experience
Consumer Goods, Financial Services, Retail, Professional Services, Wholesale & Distribution, Travel & Hospitality, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Intermediate
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