Available to hire
Hi, I’m Grace Kim, a digital creator focusing on storytelling through blogs, photography, and video that connect brands with audiences worldwide. I partner with brands and creators to plan and execute marketing initiatives, grow audiences, and measure impact using social media, SEO, and paid campaigns.
My toolkit includes Google Analytics, the Adobe Creative Suite, photography, and videography, and I excel at turning data into actionable ideas. I thrive in collaborative settings and love turning ideas into content that resonates and drives measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Work Experience
Media Digital Creator at Grace F. Kim Media
December 1, 2019 - PresentDigital creator producing blogger content, photography, and videography for brands and creators worldwide. Grew social channels organically (Instagram 76k+, YouTube 31k+ subscribers, TikTok 34k+ followers). Planned and executed marketing campaigns across social platforms, with A/B content testing and rapid adaptation to trends, driving 20% increases in total impressions. Negotiated brand collaborations (JetBlue, Viator, Honda, Columbia) and produced digital assets for marketing initiatives.
Marketing Analyst - Paid Search at Education Dynamics
January 1, 2019 - November 1, 2019Monitored and managed Google & Bing campaigns daily to generate leads for client initiatives. Created high-performing paid search ads within budget, conducted A/B tests to optimize KPIs, and reported on metrics to inform strategy. Scoped and implemented new ads from data-driven insights to diversify lead generation and traffic.
Marketing Analyst - Email Marketing & Customer Loyalty at GAF
October 1, 2017 - January 1, 2019Devised and deployed monthly email campaigns using analyzed customer data and cross-functional teams. Managed the Rewards Program and streamlined customer journeys, loyalty, and growth. Supported internal and external groups to optimize program experiences and increased loyalty metrics YOY by ~10%. Identified vendor issues and implemented improvements, resulting in higher customer success rates.
Business Development Analyst - IT Solutions & Sales at Universal Business Solutions
June 1, 2017 - October 1, 2017Maximized sales opportunities by qualifying client needs, maintaining positive relationships, and coordinating future sales efforts. Conducted quarterly cost-benefit analyses and secured new leads from referrals, meeting daily quotas and reporting success rates to management.
Education
B.A. at Rutgers University – School of Arts and Sciences, New Brunswick, NJ
January 11, 2030 - May 1, 2017Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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