I started by making images. Now I focus on the ideas behind them. With a background in photography and filmmaking, working across a wide range of projects, art direction became the way to connect those skills, focusing on how ideas are built and taken from concept to execution. For me, discovering new cultures, places, and people is a constant source of inspiration that fuels the kind of environment where ideas come to life. I enjoy collaborating with global creative teams across ideation to key visuals, and I leverage Adobe Creative Cloud and AI tools to generate impactful visual and audio assets.

Guillermo Pighin

I started by making images. Now I focus on the ideas behind them. With a background in photography and filmmaking, working across a wide range of projects, art direction became the way to connect those skills, focusing on how ideas are built and taken from concept to execution. For me, discovering new cultures, places, and people is a constant source of inspiration that fuels the kind of environment where ideas come to life. I enjoy collaborating with global creative teams across ideation to key visuals, and I leverage Adobe Creative Cloud and AI tools to generate impactful visual and audio assets.

Available to hire

I started by making images. Now I focus on the ideas behind them. With a background in photography and filmmaking, working across a wide range of projects, art direction became the way to connect those skills, focusing on how ideas are built and taken from concept to execution.

For me, discovering new cultures, places, and people is a constant source of inspiration that fuels the kind of environment where ideas come to life. I enjoy collaborating with global creative teams across ideation to key visuals, and I leverage Adobe Creative Cloud and AI tools to generate impactful visual and audio assets.

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Language

Spanish; Castilian
Fluent
English
Advanced
Italian
Intermediate
Portuguese
Advanced

Work Experience

Junior Art Director
January 1, 2014 - Present
Art direction across a wide range of projects, focusing on turning concepts into executed visuals and campaigns.
Content Creator at Punto PG H
January 1, 2016 - Present
Content creation for various Punto PG H projects, contributing to concept-to-delivery pipelines.
Videomaker at Grand Palladium Resort & Spa Imbassai (Brasil)
January 1, 2017 - December 31, 2019
Produced video content for resort and spa marketing, supporting multimedia campaigns.
Content Creator at Punto PGH
January 1, 2016 - Present
Content creation across multimedia channels, aligning with creative direction and production workflows.
Videomaker at Grand Palladium Resort & Spa Imbassaí (Brasil)
January 1, 2017 - January 1, 2019
Produced video content for hospitality brand, capturing immersive visuals and working with cross-functional teams.

Education

Associate Degree in Audiovisual Production at UCSF
January 11, 2030 - April 2, 2026
Fine Art Photography at Bernardita Aguirre
January 11, 2030 - April 2, 2026
Miami Ad School at Buenos Aires
January 11, 2030 - April 2, 2026
Multimedia Production at Imagen Campus TV Production Workshop
January 11, 2030 - April 2, 2026
Associate Degree in Audiovisual Production at UCSF
January 11, 2030 - April 2, 2026
Multimedia Production at Image Campus
January 11, 2030 - April 2, 2026
TV Production Workshop at Ideas del Sur
January 11, 2030 - April 2, 2026
Fine Art Photography at Bernardita Aguirre
January 11, 2030 - April 2, 2026

Qualifications

Drone Pilot
January 11, 2030 - April 2, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Travel & Hospitality, Other