I'm Guilherme Silva Sarubbi, a proactive growth marketer who enjoys getting things done. I have 5+ years of experience scaling B2B SaaS platforms and managing marketing campaigns across Europe and LATAM, where I built and led marketing at a high-growth startup from zero to 120,000+ users and 100+ enterprise partners. I'm proficient across paid, owned, and earned channels, with a track record launching new features, understanding user behavior, and crafting product narratives that drive adoption and engagement.

Guilherme Silva Sarubbi

I'm Guilherme Silva Sarubbi, a proactive growth marketer who enjoys getting things done. I have 5+ years of experience scaling B2B SaaS platforms and managing marketing campaigns across Europe and LATAM, where I built and led marketing at a high-growth startup from zero to 120,000+ users and 100+ enterprise partners. I'm proficient across paid, owned, and earned channels, with a track record launching new features, understanding user behavior, and crafting product narratives that drive adoption and engagement.

Available to hire

I’m Guilherme Silva Sarubbi, a proactive growth marketer who enjoys getting things done. I have 5+ years of experience scaling B2B SaaS platforms and managing marketing campaigns across Europe and LATAM, where I built and led marketing at a high-growth startup from zero to 120,000+ users and 100+ enterprise partners.

I’m proficient across paid, owned, and earned channels, with a track record launching new features, understanding user behavior, and crafting product narratives that drive adoption and engagement.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Portuguese
Fluent
English
Beginner
Italian
Beginner
Spanish; Castilian
Beginner

Work Experience

Product Marketing & Acquisition Manager PT & BR at Networkme
July 1, 2020 - June 1, 2025
Led the creation of the marketing and growth department at Networkme, developing foundational strategies for email marketing, paid media and social media, which helped transform Networkme into the largest young-talent ecosystem in Portugal. Collaborated cross-functionally with Sales, Operations and Product to co-create and launch multiple B2B features (Career Simulators, Skill Assessments, Networkme Journeys) with full go-to-market ownership, including user research, positioning, email sequences, landing pages and paid campaigns. Built demand generation campaigns targeting enterprise accounts via email, events and paid media, increasing marketing-led lead generation from 3% to 20%. Achieved a 90% success rate in helping clients meet goals across Portugal and Brazil by optimizing email marketing and paid media activation strategies through copy and segmentation experiments.
Business Development Assistant at Tsukat
July 1, 2019 - August 1, 2019
Responsible for bringing the first 3 European prospects in 4 weeks of prospecting using Email and LinkedIn campaigns.

Education

BSc in Economics at University of Lisbon
January 1, 2018 - January 1, 2021
MiniDegree in Growth Marketing at CXL Institute
January 1, 2023 - January 1, 2024

Qualifications

Activation and Retention Strategy (Udacity)
January 11, 2030 - December 8, 2025
Project Management for Marketers (CXL Institute)
January 11, 2030 - December 8, 2025

Industry Experience

Software & Internet, Professional Services, Education, Media & Entertainment, Other