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I’m a digital marketing enthusiast and community-driven strategist with 5+ years of experience in managing social media campaigns, building online communities, and leading content-driven marketing initiatives. I’m passionate about empowering small businesses and freelancers through strategy, storytelling, and digital tools. My recent journey includes expanding into Power BI and WordPress Web Development to offer data-driven, full-stack marketing solutions, helping clients make informed decisions and grow by leveraging data and modern digital tools.…I’m a digital marketing enthusiast and community-driven strategist with 5+ years of experience in managing social media campaigns, building online communities, and leading content-driven marketing initiatives. I’m passionate about empowering small businesses and freelancers through strategy, storytelling, and digital tools. My recent journey includes expanding into Power BI and WordPress Web Development to offer data-driven, full-stack marketing solutions, helping clients make informed decisions and grow by leveraging data and modern digital tools.

Gulezehra

Social Media Manager, Data Analyst, Web Developer, +3

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I’m a digital marketing enthusiast and community-driven strategist with 5+ years of experience in managing social media campaigns, building online communities, and leading content-driven marketing initiatives. I’m passionate about empowering small businesses and freelancers through strategy, storytelling, and digital tools. My recent journey includes expanding into Power BI and WordPress Web Development to offer data-driven, full-stack marketing solutions, helping clients make informed decisions and grow by leveraging data and modern digital tools.…I’m a digital marketing enthusiast and community-driven strategist with 5+ years of experience in managing social media campaigns, building online communities, and leading content-driven marketing initiatives. I’m passionate about empowering small businesses and freelancers through strategy, storytelling, and digital tools. My recent journey includes expanding into Power BI and WordPress Web Development to offer data-driven, full-stack marketing solutions, helping clients make informed decisions and grow by leveraging data and modern digital tools.

Available to hire

I’m a digital marketing enthusiast and community-driven strategist with 5+ years of experience in managing social media campaigns, building online communities, and leading content-driven marketing initiatives. I’m passionate about empowering small businesses and freelancers through strategy, storytelling, and digital tools.

My recent journey includes expanding into Power BI and WordPress Web Development to offer data-driven, full-stack marketing solutions, helping clients make informed decisions and grow by leveraging data and modern digital tools.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Marketing Manager & Specialist at DG Concepts – Karachi

December 31, 2025 - October 16, 2025

Plan and execute digital campaigns on Facebook, Instagram, and LinkedIn for diverse clients; boost client engagement through organic strategies and storytelling; manage YouTube channels, influencer collaborations, and monthly analytics reviews; track KPIs with Meta Suite and Bitly and produce monthly performance reports; lead cross-functional collaboration.

Content Manager & Google Ads Expert at The Link

August 1, 2025 - November 2, 2025

Lead end-to-end creative campaigns for clients across multiple industries, ensuring brand consistency and measurable impact. Develop strategic content and branding plans for social media, Google Ads, and digital channels aligned with client goals. Execute and optimize high-performing Google Ads campaigns, driving ROI improvements. Conduct performance analysis and deliver data-driven insights to refine campaign strategies. Collaborate with design, content, and marketing teams to craft compelling visuals and brand-aligned messaging. Manage timelines, deliverables, and creative direction to ensure timely, high-quality project completion. Research, ideate, and manage creative initiatives to exceed client expectations and industry benchmarks.

Content Manager & Google Ads Expert at The Link – Remote

August 1, 2025 - Present

Lead end-to-end creative campaigns across Facebook, Instagram and LinkedIn; develop strategic content and branding plans; optimize Google Ads campaigns and deliver data-driven insights; collaborate with design, content, and marketing teams to craft visuals and messaging; manage timelines and deliverables to ensure high-quality results.

Marketing Manager & Specialist at DG Concepts

January 1, 2025 - January 1, 2025

Planned and executed digital campaigns across Facebook, Instagram, and LinkedIn for diverse clients. Increased client engagement by 150% through organic strategies, storytelling posts, and content timing optimization. Managed and grew client YouTube channels, optimizing content strategy and visuals to increase reach and watch time. Led influencer collaborations, monthly analytics reviews, and campaign planning. Tracked KPIs using Meta Suite and Bitly, creating monthly reports to improve performance.

Social Media Manager (Remote) at Gold Luna Marketing

December 31, 2024 - October 16, 2025

Created data-backed content calendars for Instagram and Facebook; designed and launched influencer campaigns using HubSpot; managed YouTube content (thumbnails, descriptions) aligned with brand tone; boosted brand engagement through short-form content and trend-driven posts.

Social Media Manager at Gold Luna Marketing

December 1, 2024 - December 1, 2024

Created data-backed content calendars for Instagram and Facebook. Designed and launched influencer marketing campaigns using HubSpot, including onboarding, tracking, and performance evaluation. Managed and optimized YouTube channel content for storytelling, thumbnails, and descriptions aligned with brand tone. Boosted brand engagement by 120% through short-form content and trend-led posting. Handled outreach messaging, replies, and audience DMs with a 1-day SLA.

Facebook Community Founder & Community Leader at Help & Grow

January 1, 2021 - November 2, 2025

Founded and managed an active business-focused Facebook group supporting small to mid-level entrepreneurs and freelancers (5K+ members). Organized weekly discussions, resource-sharing, and collaborative threads around marketing, freelancing, and digital tools. Fostered a collaborative, value-driven environment that encourages peer learning and organic networking. Developed and implemented content strategy, live sessions, and community challenges that increased engagement by over 180% in the first year. Promoted small businesses and creators through Spotlight features and feedback loops to improve digital visibility and client reach.

Facebook Community Founder & Community Leader at Help & Grow

January 1, 2021 - Present

Founded and led an active Facebook group supporting entrepreneurs and freelancers (5K+ members); organized weekly discussions, resource sharing, and collaborative threads on marketing and digital tools; fostered a collaborative, value-driven environment that encouraged peer learning and organic networking.