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I’m a performance-driven video editor and content strategist with 4+ years of experience helping eCommerce brands, DTC companies, and high-growth creators win on Instagram Reels, TikTok, YouTube Shorts, and long-form YouTube. I focus on hook-first editing, retention, platform-native storytelling, and conversion psychology—so the creative doesn’t just look good, it performs. I deliver end-to-end short-form and direct-response video work including ads, VSLs, AI avatar/UGC creatives, talking-head/podcast edits, and repurposing for growth. My track record includes 300M+ total views across client campaigns, fast performance improvements, and consistent delivery for high-volume teams.…I’m a performance-driven video editor and content strategist with 4+ years of experience helping eCommerce brands, DTC companies, and high-growth creators win on Instagram Reels, TikTok, YouTube Shorts, and long-form YouTube. I focus on hook-first editing, retention, platform-native storytelling, and conversion psychology—so the creative doesn’t just look good, it performs. I deliver end-to-end short-form and direct-response video work including ads, VSLs, AI avatar/UGC creatives, talking-head/podcast edits, and repurposing for growth. My track record includes 300M+ total views across client campaigns, fast performance improvements, and consistent delivery for high-volume teams.

Hani Ahsan

Video Editor, Content Strategist, Post-Production, +6

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I’m a performance-driven video editor and content strategist with 4+ years of experience helping eCommerce brands, DTC companies, and high-growth creators win on Instagram Reels, TikTok, YouTube Shorts, and long-form YouTube. I focus on hook-first editing, retention, platform-native storytelling, and conversion psychology—so the creative doesn’t just look good, it performs. I deliver end-to-end short-form and direct-response video work including ads, VSLs, AI avatar/UGC creatives, talking-head/podcast edits, and repurposing for growth. My track record includes 300M+ total views across client campaigns, fast performance improvements, and consistent delivery for high-volume teams.…I’m a performance-driven video editor and content strategist with 4+ years of experience helping eCommerce brands, DTC companies, and high-growth creators win on Instagram Reels, TikTok, YouTube Shorts, and long-form YouTube. I focus on hook-first editing, retention, platform-native storytelling, and conversion psychology—so the creative doesn’t just look good, it performs. I deliver end-to-end short-form and direct-response video work including ads, VSLs, AI avatar/UGC creatives, talking-head/podcast edits, and repurposing for growth. My track record includes 300M+ total views across client campaigns, fast performance improvements, and consistent delivery for high-volume teams.

Available to hire

I’m a performance-driven video editor and content strategist with 4+ years of experience helping eCommerce brands, DTC companies, and high-growth creators win on Instagram Reels, TikTok, YouTube Shorts, and long-form YouTube. I focus on hook-first editing, retention, platform-native storytelling, and conversion psychology—so the creative doesn’t just look good, it performs.

I deliver end-to-end short-form and direct-response video work including ads, VSLs, AI avatar/UGC creatives, talking-head/podcast edits, and repurposing for growth. My track record includes 300M+ total views across client campaigns, fast performance improvements, and consistent delivery for high-volume teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Beginner

Work Experience

Freelance Video Editor and Content Strategist

January 1, 2021 - Present

Edited short-form and long-form content for Instagram Reels, TikTok, YouTube Shorts, and YouTube to optimize retention, watch time, and platform algorithms. Produced high-converting VSLs, DTC ads, AI avatar ads, AI UGC, and direct-response creatives for eCommerce and coaching brands running daily Meta ad campaigns at scale. Applied hook-first editing, pacing psychology, and audience-specific storytelling to maximize engagement and conversions. Led a team of 5 editors to deliver 20–40 videos per week across fitness, real estate, finance, crypto, and lifestyle niches without missed deadlines. Provided full-service creative direction, content strategy, and social media support for 200+ brands, maintaining strong communication and premium quality standards.