BS

BenedicT Singh A/ (Ben) HHL

Available to hire

Marketing professional with 5+ years of experience in growth marketing, campaign execution, and workflow automation.

About

Marketing professional with 5+ years of experience in growth marketing, campaign execution, and workflow automation. Skilled in GA4, paid media management (Meta/Google/TikTok ads), and data management to drive performance and reporting efficiency.

Co-founder focused on scaling revenue and optimizing ROI through data-driven allocation of resources. Experienced in automating data sync and dashboards (Zapier/Make) and using AI prompt engineering to streamline workflows and track performance metrics.

  • 6 years' experience
  • Joined July 2026

Industry experience

  • Gaming
  • Media & Entertainment
  • Professional Services
  • Retail
  • Other

Work experience· 4 roles

Co-founder · Anonymous CollectiblesMay 2023 – Present · 3 yrs 7 mos

Scaled revenue to an average of $100K/month by leading growth initiatives and managing strategic supplier and stakeholder partnerships. Managed a team of 6 live streamers and improved ROI by reallocating talent schedules using behavioral data to target peak-performance time slots. Achieved a 35% increase in revenue through data-informed scheduling and performance optimization.

Marketing Executive · Skylightz Gaming InternationalAug 2021 – Mar 2023 · 1 yr 8 mos

Grew community to 100K+ followers in 6 months through synergistic KOL/creator and player-led partnerships. Produced 3 international live events and press features, resulting in a 45% increase in brand sentiment. Launched a Web3 NFT campaign that increased revenue by 20% via targeted digital asset utility and community-driven engagement.

Marketing Executive · Chubb 2Mar 2020 – Jul 2021 · 1 yr 5 mos

Launched multi-channel GTM campaigns for Masterpiece insurance. Coordinated with design, legal, and compliance teams to ensure product design compliance with MAS regulations. Improved email/report workflows by automating manual data entry into summary reports, saving approximately 3 hours of administrative labor weekly and improving team communication efficiency.

Marketing Executive · Chubb2Mar 2020 – Jul 2021 · 1 yr 5 mos

Education

Bachelor of Marketing · RMIT University2017 – 2020

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