Experience Level
Language
Russian
Fluent
Belarusian
Fluent
English
Advanced
Spanish; Castilian
Beginner
Work Experience
Social Media & Community Lead at BeWhale
December 1, 2024 - PresentDeveloping and executing social media strategies across Telegram, Instagram, LinkedIn, Facebook and X with tailored content adapted to the culture of Crypto Twitter; contributing creative ideas for product features and planning activities to increase community engagement; designing visuals and platform-specific copy to maintain a cohesive brand identity; producing AI-generated and self-edited short-form videos for YouTube, TikTok, X, Telegram and Instagram to promote the project’s vision; researching and monitoring industry trends to adapt messaging in a fast-moving market; engaging with the community through discussions and direct interactions to strengthen brand visibility and trust.
Social Media Manager at Rush In Documentation Center
April 1, 2025 - October 22, 2025Developing, planning and executing social media strategies for various platforms; collaborating with paid media specialist to synchronize organic and paid efforts, maximizing campaign effectiveness; collaborating with the video editor to ensure content accuracy and quality; designing visuals tailored to each platform while maintaining brand consistency; preparing and executing Mailchimp email marketing campaigns; crafting SEO-optimized blog articles to boost website traffic; generating ideas to boost customer engagement and loyalty; ensuring the company’s name appears in relevant local Meta groups.
Personal Assistant / Social Media Manager at EX ANTE
January 1, 2025 - October 22, 2025Maintaining online presence for a personal brand by posting relevant content on all accounts while native advertising company’s main and additional instruments; preparing and executing Mailchimp email mass-marketing campaigns; creating, updating and maintaining lead databases for CRM import; lead generation through research on social media platforms and industry-related websites; running Google Ads campaigns for lead generation; updating financial data on competitors/partners; collaborating with web developers and designers to improve pages; coordinating with a paid media specialist for paid advertising efficiency.
Social Media Manager at Slon Media
May 31, 2023 - October 22, 2025Leading content execution for social media channels, driving engagement and brand awareness; developing and communicating comprehensive Social Media Requirements Specifications to cross-functional teams; collaborating with designers to conceptualize and create visually compelling assets; overseeing the video editing process and selecting key clips for engaging short videos; working with copywriters to craft concise, persuasive copy that complements visuals and enhances engagement.
Marketing Coordinator at Headway Institute
February 29, 2020 - October 22, 2025Developing and implementing a content plan for the company’s social media accounts; analyzing and reporting on the effectiveness of social media activities; updating website with current class schedules; working with AMO CRM and Roistat to track marketing performance; coordinating with managers to inform clients about offers and changes; collaborating with web developers and designers to improve website pages; coordinating with paid media specialists to run efficient paid campaigns.
Social Media Manager at FIBO Group
October 1, 2021 - October 22, 2025Developing and implementing a content plan to build and maintain the company’s brand; adjusting the plan for target audience and geography; collaborating with financial analysts, copywriters and designers to ensure informative and engaging content; tracking user engagement and providing optimization suggestions; liaising with industry professionals, bloggers and influencers for affiliate campaigns and paid releases; drafting press releases and distributing them; translating content between Russian and English; producing voice-over narration for market analysis and forecasts videos for YouTube in English; handling feedback from clients on forums and rating websites.
Social Media & Community Lead at BeWhale
December 1, 2024 - PresentDeveloped and executed global social media and community strategies across Telegram, Instagram, LinkedIn, Facebook and X, with tailored content aligned to crypto culture; contributed creative ideas for product features and planning activities to increase community engagement; designed visuals and platform-specific copy to maintain a concise brand identity; produced AI-generated and self-edited short-form videos for YouTube, TikTok, X, Telegram and Instagram; researched industry trends to adapt messaging in a fast-moving market; engaged with the community through discussions and direct interactions to strengthen brand visibility and trust.
Social Media Manager at Rush In Documentation Center
April 1, 2025 - October 22, 2025Developed and executed social media strategies across multiple platforms; collaborated with paid media to synchronize organic and paid efforts; coordinated with video editor to ensure content accuracy; designed visuals tailored to each platform; prepared and executed Mailchimp email campaigns; created SEO-optimized blog content to drive website traffic; generated ideas to boost customer engagement and loyalty; ensured the company name was mentioned in relevant local groups.
Personal Assistant / Social Media Manager at EX ANTE
January 1, 2025 - October 22, 2025Managed online presence for a personal brand and business accounts, posting relevant content while advertising the company’s main and auxiliary tools; prepared and executed Mailchimp campaigns; maintained and updated CRM lead databases; conducted lead generation through social media research and PPC campaigns; created bilingual (English-Russian) content; produced voiceover content for market analyses; collaborated with clients and team to deliver proposals.
Social Media Manager at SLON Media
May 31, 2023 - October 22, 2025Led content execution for social channels to drive engagement and brand awareness; developed comprehensive social media requirements aligned with brand guidelines; coordinated with video editor to curate engaging short clips; crafted and edited voiceover content; ensured cross-platform consistency and growth; generated ideas for campaigns.
Marketing Coordinator at Headway Institute
February 29, 2020 - October 22, 2025Developed and implemented a content plan for the company’s social media accounts; analyzed and reported on effectiveness; coordinated with CRM and analytics tools; assisted with on-site SEO-related updates and site improvements; collaborated with managers to inform clients of special offers; supported paid advertising campaigns.
Social Media Manager at FIBO Group
October 1, 2021 - October 22, 2025Developed and implemented a content plan to build and adapt the brand across target audiences and geographies; collaborated with financial analysts, copywriters and designers to ensure informative and engaging content; tracked user engagement and suggested optimization; produced press releases and distributed to relevant platforms; translated content between Russian and English; produced English voiceover narration for market analysis videos.
Education
Bachelor of Science in Marketing (e-commerce) at BSU Institute of Business, Minsk, Belarus
September 1, 2016 - July 1, 2021Bachelor's degree in Marketing in e-commerce at BSU Institute of Business, Minsk, Belarus
September 1, 2016 - July 1, 2021Secondary education at Gymnasium №32, Minsk, Belarus
September 1, 2005 - May 1, 2016Year 7 International Program at British International School of Abu Dhabi
September 1, 2011 - June 1, 2012Academic English Course, Level C1 at The Leys School, Cambridge, UK
July 1, 2013 - July 15, 2013Business for Teenagers course at Centre of Comfort Communication, Minsk
September 1, 2014 - May 1, 2015Online courses: Online Marketing Fundamentals at Google/Online platform
January 11, 2030 - October 22, 2025Qualifications
IELTS Academic - C1
January 11, 2030 - October 22, 2025Online Marketing Fundamentals (LinkedIn Certification)
January 11, 2030 - October 22, 2025Fundamentals of Digital Marketing (Google Certification)
January 11, 2030 - October 22, 2025Be On SMM Online Course (Bello Marketing Agency)
January 11, 2030 - October 22, 2025Academic English Course, The Leys School (Cambridge, UK)
July 1, 2013 - July 15, 2013IELTS Academic - 7.0 (C1)
January 11, 2030 - October 22, 2025IELTS Academic - 7.0 (C1)
January 11, 2030 - October 22, 2025Online Marketing Fundamentals (Google certificate)
January 11, 2030 - October 22, 2025Be On SMM Online Course
January 11, 2030 - October 22, 2025Fundamentals of Digital Marketing (Google)
January 11, 2030 - October 22, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality, Other, Education
Experience Level
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