I'm Hanna-Maija Oukka, a Berlin-based Art Director and Designer with over a decade of experience helping brands tell their stories through cohesive visuals, branding systems, and user-friendly design. I thrive on turning complex concepts into clear, compelling materials across print, digital, and live events. I enjoy collaborating with cross-functional teams, mentoring junior designers, and delivering polished experiences for healthcare, sustainability, and technology sectors. When I’m not designing, you’ll likely find me exploring new techniques, photographing scenes, or cycling through Berlin.…

Hanna-Maija Oukka

I'm Hanna-Maija Oukka, a Berlin-based Art Director and Designer with over a decade of experience helping brands tell their stories through cohesive visuals, branding systems, and user-friendly design. I thrive on turning complex concepts into clear, compelling materials across print, digital, and live events. I enjoy collaborating with cross-functional teams, mentoring junior designers, and delivering polished experiences for healthcare, sustainability, and technology sectors. When I’m not designing, you’ll likely find me exploring new techniques, photographing scenes, or cycling through Berlin.…

Available to hire

I’m Hanna-Maija Oukka, a Berlin-based Art Director and Designer with over a decade of experience helping brands tell their stories through cohesive visuals, branding systems, and user-friendly design. I thrive on turning complex concepts into clear, compelling materials across print, digital, and live events.

I enjoy collaborating with cross-functional teams, mentoring junior designers, and delivering polished experiences for healthcare, sustainability, and technology sectors. When I’m not designing, you’ll likely find me exploring new techniques, photographing scenes, or cycling through Berlin.

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Skills

Experience Level

Language

Finnish
Fluent
English
Fluent
German
Advanced

Work Experience

Art Director / Designer at Freelance
January 1, 2020 - November 10, 2025
Diverse projects for a wide range of clients; focus on B2B (Healthcare, Sustainability, Technology); branding, social media, print layouting, web design / WordPress, presentation visuals.
Art Director at HIMSS Europe GmbH
July 1, 2019 - July 1, 2019
Part of the EMEA marketing team; in charge of the HIMSS brand in the EMEA region; creating versatile marketing materials for print, online and social media; event branding, marketing, sales and onsite materials for large Health IT events in Europe; editing videos for social media; supervising subcontractors.
Junior Art Director at SMACK Communications GmbH
October 1, 2014 - October 1, 2014
Part of SMACK’s cross-media design team; worked with national and international clients (AGAPLESION Hospitals, Pioneer Medical Devices, Heliatek, Inventux, Promerit); designed diverse marketing material (brochures, flyers, business cards, letterheads, promotional material, exhibition stands, online graphics); supervised photoshoots, trainees and subcontractors; built and maintained web pages with CMSs.
Art Director at Avalon Oy
May 1, 2010 - May 1, 2010
Part of Finland-wide team of communication experts; worked with nationwide clients (Levi, Lapland Hotels, The Finnish Association of Civil Engineers, Erätukku); designed corporate identities; created print products for various mediums; supervised photoshoots, web designers, front-end developers and subcontractors.
Project Manager at Cubicasa Oy
July 1, 2008 - July 1, 2008
Ran a project with subcontractors in Bangladesh.
Graphic Designer at Ajatus Oy
January 1, 2008 - January 1, 2008
Fixed-term contract at an agency.
Graphic Design Internship at Creacom Oy
April 1, 2007 - April 1, 2007
Art Director at HIMSS Europe GmbH
June 1, 2015 - July 1, 2019
Part of the EMEA marketing team, in charge of the HIMSS brand in the EMEA region. Created versatile marketing materials for print, online and social media; led event branding and onsite materials for major Health IT events; edited videos for social media; supervised subcontractors.
Junior Art Director at SMACK Communications GmbH
February 1, 2011 - October 1, 2014
Part of SMACK’s cross-media design team, collaborating with national and international clients. Designed diverse marketing materials (brochures, flyers, business cards, letterheads, promotional material, exhibition stands, online graphics), supervised photoshoots, trainees and subcontractors, and built/maintained web pages with CMSs.
Art Director at Avalon Oy
June 1, 2008 - May 1, 2010
Part of a Finland-wide team of communication experts. Worked with Levi, Lapland Hotels, The Finnish Association of Civil Engineers and Erätukku. Designed corporate identities for fledgling businesses; created print products for various mediums; supervised photoshoots, web designers, front-end developers and subcontractors.
Graphic Designer at Ajatus Oy
August 1, 2007 - January 1, 2008
Fixed-term contract at an agency.
Graphic Design Internship at Creacom Oy
December 1, 2006 - April 1, 2007
Graphic design internship.

Education

BA in Communication at Oulu University of Applied Sciences, Finland
September 1, 2002 - December 1, 2006
BA in Communication at Oulu University of Applied Sciences
January 11, 2030 - April 16, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Media & Entertainment, Software & Internet, Education, Other, Non-Profit Organization

Skills

Experience Level