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I'm a results-driven brand marketer with a track record of building brand identities, orchestrating B2B campaigns, and leading cross-functional teams across multiple markets. Based in Lyon, France, I enjoy turning complex briefs into clear, compelling campaigns that drive engagement and revenue. I'm passionate about crafting content, designing digital experiences, and leveraging CRM-driven strategies to create consistent brand experiences across channels.…I'm a results-driven brand marketer with a track record of building brand identities, orchestrating B2B campaigns, and leading cross-functional teams across multiple markets. Based in Lyon, France, I enjoy turning complex briefs into clear, compelling campaigns that drive engagement and revenue. I'm passionate about crafting content, designing digital experiences, and leveraging CRM-driven strategies to create consistent brand experiences across channels.

Hargun Kaur Toor

Marketing Strategist, Brand Strategist, Content Strategist, +5

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I'm a results-driven brand marketer with a track record of building brand identities, orchestrating B2B campaigns, and leading cross-functional teams across multiple markets. Based in Lyon, France, I enjoy turning complex briefs into clear, compelling campaigns that drive engagement and revenue. I'm passionate about crafting content, designing digital experiences, and leveraging CRM-driven strategies to create consistent brand experiences across channels.…I'm a results-driven brand marketer with a track record of building brand identities, orchestrating B2B campaigns, and leading cross-functional teams across multiple markets. Based in Lyon, France, I enjoy turning complex briefs into clear, compelling campaigns that drive engagement and revenue. I'm passionate about crafting content, designing digital experiences, and leveraging CRM-driven strategies to create consistent brand experiences across channels.

Available to hire

I’m a results-driven brand marketer with a track record of building brand identities, orchestrating B2B campaigns, and leading cross-functional teams across multiple markets. Based in Lyon, France, I enjoy turning complex briefs into clear, compelling campaigns that drive engagement and revenue.

I’m passionate about crafting content, designing digital experiences, and leveraging CRM-driven strategies to create consistent brand experiences across channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

French

Advanced

Panjabi, Punjabi

Advanced

Hindi

Fluent

Work Experience

Marketing & Communications Assistant at Flexis SA SA S (Joint venture of Renault, Volvo & CMA-CGM)

May 1, 2025 - November 1, 2025

Marketing & Communications Assistant at Flexis SA SA S in Lyon, France. Delivered end-to-end coordination for internal and external events, including independently managing an international B2B event with 4,500+ attendees (budget €15K). Supported brand activation across 5+ B2B markets through market and stakeholder analysis, improving partner alignment and campaign relevance. Strengthened corporate visibility by coordinating PR activities and supporting communications planning. Built a dashboard consolidating 50+ metrics, streamlining reporting for leadership.

Marketing Coordinator at Zefela Labs (I) Pvt Ltd

August 1, 2022 - August 1, 2023

Marketing Coordinator in Indore, India. Coordinated cross-functional teams (photoshoots, website developers, graphic designers, and event planners) for 10+ products and planned 10 conferences with 50k+ attendees each, aligning strategy and execution. Conducted market & consumer analysis for 10+ product categories to create go-to-market strategies. Managed digital and social media strategies, increasing engagement by +60% across websites and multi-platforms. Conducted market analysis for business development initiatives, engaging with prospects and generating 40+ qualified leads.

Co-founder at Ratio n Agency Creative Strategy

July 1, 2024 - Present

Co-founder and Creative Strategist leading all brand and digital experience efforts: designed and managed the website, oversaw UX and visual identity, content creation, SMB branding and digital strategy based on market research and trend analytics in culinary trends, innovations, and cultural influences shaping the food world. Drove operational efficiency via menu narratives and consumer insights, and provided kitchen administration guidance. Managed marketing and communications including PR strategies and stakeholder engagement.

Culinary Guest Service Intern at Indian Hotels Company Limited (IHCL)

July 1, 2021 - July 1, 2022

Culinary Guest Service Intern at IHCL, Goa, India. Assisted with the execution of 25+ high-profile events, generating $500K in revenue. Piloted data collection of 400+ recipes under FSSAI labeling and display regulations (2020) ensuring compliance and data accuracy. Kitchen administration and customer service responsibilities.

Marketing & Communications Executive at Mostro.xyz

August 1, 2021 - July 1, 2022

Marketing & Communications Executive at Mostro.xyz, Paris, France. Led event management and public relations to boost brand visibility: organized targeted PR lists, press kits, and press releases achieving a 28% increase in media coverage. Organized and oversaw virtual events with 10+ artists; developed content and newsletters framing content strategy. Conducted competitor analysis and consumer insights to identify key market trends.

Marketing & Communications Assistant at Flexis SAS (Renault Group)

July 1, 2024 - September 30, 2024

Led end-to-end internal and external events coordination for B2B stakeholders; built a brand-led digital presence across 5+ markets; developed internal media library; supported PR activities and communications planning; delivered 10k+ impressions via B2B SMM and created a dashboard consolidating 50+ metrics for leadership.

Brand Marketing Lead at Oilin, Zef Labs (I) Pvt Ltd

August 1, 2022 - August 31, 2023

Led website content strategy, UX direction, and lifecycle marketing (CRM); managed digital & social media strategies, driving +60% engagement across website and platforms; coordinated 10+ product launches & B2B events (50k+ attendees); developed market/competitor decks for positioning and GTM strategy.

Guest Services Intern at Indian Hotel Companies Limited

August 1, 2021 - July 31, 2022

Supported 25+ high-profile hospitality events generating significant revenue; piloted data collection and compliance processes across multiple recipes; coordinated with kitchen leadership and officials to ensure smooth operations.

Co-founder & Creative Strategist at Ratio Agency / Culinary Creative Studio

July 1, 2024 - Present

Co-founded and led branding, content creation, and digital experience strategy; built visual identity and brand voice; produced editorial content and conducted market research to inform strategy; oversaw collaboration across campaigns.

Marketing & Communications Assistant at Flexis SAS (Renault Group)

May 1, 2025 - November 30, 2025

Currently engaged (May–Nov 2025) in marketing and communications initiatives; leading brand activation, internal communications, and CRM-driven campaigns; coordinating across vendors and leadership; preparing content and assets for B2B events.