Founder & Digital Marketer | Auresse

Developed and executed a social media growth strategy for skincare and perfume brand, with emphasis on TikTok & Instagram Reels.

Produced 15+ high-quality reels featuring product storytelling, luxury positioning, and audience interaction.

Applied TikTok/IG trends to brand storytelling (e.g., music overlays, meme content, ASMR-style shots).

Crafted captions and minimal hashtags tailored to improve engagement and reach.

Analyzed performance metrics (views, engagement, conversions) to refine future content.

Increased reel reach up to 6.5K+ organic views by leveraging trending sounds and high-retention edits.