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I’m a communications and content professional with 10+ years’ experience across management, web writing, reporting, and SEO-focused content production. I’m hardworking, reliable, and I enjoy improving processes by bringing fresh ideas when there’s an opportunity to strengthen current policies and workflows. In 2023 I published three children’s books on Amazon and I regularly read to children at preschools and libraries. I also have hands-on experience leading content teams, creating briefs, editing and publishing client content, and producing independent, data-driven reporting using tools such as SEMrush, Google Analytics, and Google Search Console.…I’m a communications and content professional with 10+ years’ experience across management, web writing, reporting, and SEO-focused content production. I’m hardworking, reliable, and I enjoy improving processes by bringing fresh ideas when there’s an opportunity to strengthen current policies and workflows. In 2023 I published three children’s books on Amazon and I regularly read to children at preschools and libraries. I also have hands-on experience leading content teams, creating briefs, editing and publishing client content, and producing independent, data-driven reporting using tools such as SEMrush, Google Analytics, and Google Search Console.

Hayley Griffin

Writer, Copywriter, Content Producer, +4

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I’m a communications and content professional with 10+ years’ experience across management, web writing, reporting, and SEO-focused content production. I’m hardworking, reliable, and I enjoy improving processes by bringing fresh ideas when there’s an opportunity to strengthen current policies and workflows. In 2023 I published three children’s books on Amazon and I regularly read to children at preschools and libraries. I also have hands-on experience leading content teams, creating briefs, editing and publishing client content, and producing independent, data-driven reporting using tools such as SEMrush, Google Analytics, and Google Search Console.…I’m a communications and content professional with 10+ years’ experience across management, web writing, reporting, and SEO-focused content production. I’m hardworking, reliable, and I enjoy improving processes by bringing fresh ideas when there’s an opportunity to strengthen current policies and workflows. In 2023 I published three children’s books on Amazon and I regularly read to children at preschools and libraries. I also have hands-on experience leading content teams, creating briefs, editing and publishing client content, and producing independent, data-driven reporting using tools such as SEMrush, Google Analytics, and Google Search Console.

Available to hire

I’m a communications and content professional with 10+ years’ experience across management, web writing, reporting, and SEO-focused content production. I’m hardworking, reliable, and I enjoy improving processes by bringing fresh ideas when there’s an opportunity to strengthen current policies and workflows.

In 2023 I published three children’s books on Amazon and I regularly read to children at preschools and libraries. I also have hands-on experience leading content teams, creating briefs, editing and publishing client content, and producing independent, data-driven reporting using tools such as SEMrush, Google Analytics, and Google Search Console.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Content Manager at Compare Broadband (Broadband and Energy umbrellas)

September 1, 2023 - Present

Write web copy, reports, and content for both Broadband and Energy. Create AI prompts for customer service and build personas in Google Drive. Work independently with a strong eye for detail, spotting inconsistencies. Run weekly SEMrush audits and Google Analytics reporting, extracting complex year-on-year data and sharing insights across development teams.

Content Manager at Compare Broadband

September 1, 2023 - Present

I write web copy, reports and content for both the Broadband and Energy umbrellas. I also run the weekly SEMrush audits for both sites and Google Analytics breakdowns, requiring me to extract complex data year on year for reporting purposes. I share this information across the development teams.

Content Team Lead at Prominence

May 1, 2022 - August 1, 2023

I write web copy, blogs and adhoc copy for 40+ clients across APAC and the UK. I also manage a team of writers, write briefs and edit their work before pushing to client approval. Emphasis on digital marketing, SEO and keywords using systems like SEMrush, Google Search Console, Analytics and more.

Freelance Content Writer

February 1, 2015 - Present

Write and edit content for a range of companies worldwide. Ghostwrite approximately 14 articles per day, working 5–7 days per week across multiple topics. Maintain strong SEO and keyword practices while following client direction. Typing speed reported as 80+ wpm.

Content Writer at FatJoe

February 1, 2015 - Present

I ghostwrite 14 articles per day, 5-7 days per week on a range of topics. I write and edit content for a global client base, with a typing speed of 80+ wpm and a strong emphasis on SEO and digital marketing.

Maternity Leave at Midas Medical Recruitment

January 1, 2013 - February 1, 2016

Time away from role for maternity leave.

General Manager at Midas Medical Recruitment

January 1, 2010 - January 1, 2013

Oversee 30 recruiters and manage compliance, clients, and KPIs. Full 360 recruitment responsibilities including timesheets and payroll, with management oversight.

General Manager at Midas Medical Recruitment, London

January 1, 2010 - January 1, 2013

Overseeing 30 recruiters and managing compliance, clients and meeting KPIs. Full 360 recruiter role with management responsibilities – including timesheets & payroll.