Designed and implemented digital marketing strategies aligned with brand objectives in GCC markets; produced high-quality video content, reels, and promotional material; conducted social media analytics, KPI monitoring, and reporting; collaborated with cross-functional teams to ensure campaigns meet business goals; achieved a 35% increase in engagement and 20% growth in the online community within one year.

Video Editor / Live Broadcast Producer at Jawhara FM-TV

January 1, 2023 - January 1, 2023

Directed live broadcasts on TV and social media and expanded audience reach; filmed and edited television reports, interviews, and promotional videos; edited video and audio using Adobe Premiere Pro and After Effects; collaborated with producers and journalists to deliver high-quality visuals on tight deadlines and adapted content for television and digital platforms.

Video Producer / TV Broadcaster at Freelance / Self-Employed (Sousse, Tunisia)

January 1, 2023 - January 1, 2023

Directed live broadcasts on TV and social media; filmed and edited television content including reports, interviews, and promotional videos. Edited video and audio using Adobe Premiere Pro and After Effects to meet broadcasting standards. Collaborated with producers and journalists to ensure high-quality visual storytelling; managed timely delivery of edited content for live broadcasts and scheduled programming. Adapted video content for both television and digital platforms (YouTube, social media).

Sales Person at BOA Cosmetic

May 1, 2024 - November 23, 2025

Promoted and sold hair care products (shampoos, masks, serums) and facial creams. Advised clients, built relationships, and achieved sales targets. Demonstrated product benefits and maintained product displays. Assisted with inventory management and remained up-to-date with product knowledge, trends, and promotions. Collaborated with the marketing team on promotions and campaigns.