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Haziel de Oliveira Soares

Available to hire

Hi, I’m Haziel de Oliveira Soares, a strategic and data-driven marketing and operations professional with experience leading cross-functional projects across events, digital media, and financial operations.

About

Hi, I’m Haziel de Oliveira Soares, a strategic and data-driven marketing and operations professional with experience leading cross-functional projects across events, digital media, and financial operations.

I’m skilled in leveraging analytics, growth strategy, and stakeholder partnerships to drive engagement, improve retention, and deliver measurable business impact.

  • 5 years' experience
  • Joined March 2026

Industry experience

  • Media & Entertainment
  • Education
  • Financial Services
  • Professional Services
  • Software & Internet

Work experience

Event and Media Assistant · Center for Astrophysics and Space Science, NYU Abu DhabiOct 2024 – Present · 2 yrs 2 mos

Coordinated logistics and registration systems for 10+ in-person and virtual events serving 50–200+ attendees, ensuring seamless execution and improving operational efficiency. Produced social media campaigns across Instagram and TikTok for a 3.5K+ audience, increasing engagement by 25% and boosting event turnout by 30% through targeted promotional strategies. Analyzed participant data from 100–300+ records using Excel and survey tools, generating performance reports that informed programming decisions and enhanced post-event outcomes.

Business Development Specialist · Students Era DubaiMay 2023 – Dec 2025 · 2 yrs 8 mos

Organized 12+ educational events and analyzed 150–300+ attendee records using Excel pivot tables and lookup functions, identifying participation trends and improving retention by 20%+. Developed and executed digital content strategies for a 2K+ audience, producing social media campaigns and leading end-to-end podcast production to strengthen brand visibility and engagement. Built partnerships with 15+ UAE universities and 6+ international high schools while leveraging SQL, Python, and Excel to analyze engagement data and generate KPI reports for strategic growth decisions.

Marketing & Business Operations Associate · Mary Atelier Teresina, BrazilFeb 2020 – Jul 2022 · 2 yrs 6 mos

Optimized financial operations by organizing and tracking 150+ monthly records in Excel, improving reporting efficiency by 30% within 12 months. Drove customer acquisition and engagement via Instagram and WhatsApp, generating 40+ qualified leads and sales monthly while increasing overall conversion rates. Developed and executed Instagram growth and content strategies, increasing the account by 1K followers within 4 months and strengthening brand visibility and customer reach.

Education

BA in Psychology · New York University Abu Dhabi2022 – 2026

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