A Technical Marketing Automation Specialist with a foundation in full-stack development in web applications and system integration architecture. My main experience focuses on designing and developing custom applications, implementing CRM systems, and creating automation solutions, integrating AI components and other API services to enhance performance and accelerate processes.

Hélio Martins

A Technical Marketing Automation Specialist with a foundation in full-stack development in web applications and system integration architecture. My main experience focuses on designing and developing custom applications, implementing CRM systems, and creating automation solutions, integrating AI components and other API services to enhance performance and accelerate processes.

Available to hire

A Technical Marketing Automation Specialist with a foundation in full-stack development in web applications and system integration architecture. My main experience focuses on designing and developing custom applications, implementing CRM systems, and creating automation solutions, integrating AI components and other API services to enhance performance and accelerate processes.

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Language

Portuguese
Fluent
English
Advanced

Work Experience

Technical Marketing Manager at Sumsub
October 1, 2024 - October 1, 2025
Drove automation, CRM integration, and MarTech system improvements across global marketing operations. Developed multi-channel lead intake and CRM sync systems, improving data quality and reducing manual work.
Technical Marketing Automation Specialist at BeBold
January 1, 2022 - October 1, 2024
Owned marketing automation systems and supported cross-functional initiatives to scale campaigns and enhance lead engagement. Built and optimized email workflows and integrated marketing platforms with CRMs.
Web Application Developer at BluePanda Solutions
March 1, 2019 - January 1, 2022
Developed full-stack web applications delivering reliable software with emphasis on code quality and performance.
Web Application Developer at Everis Centers
February 1, 2018 - March 1, 2019
Worked on cross-functional teams delivering enterprise-grade applications, contributing to frontend and backend implementation.
Junior Web Developer at CEDIS
August 1, 2017 - January 1, 2018
Assisted in developing and maintaining web tools under senior developer guidance.
Accounting Intern at Vilan – Peritos de contabilidade
July 1, 2013 - October 1, 2013
Supported day-to-day accounting tasks and finance documentation.

Education

Licentiate Degree in Computer Science at ISTEC
January 1, 2017 - January 1, 2020
Licentiate Degree in Business Management at Universidade Europeia
January 1, 2013 - January 1, 2016
Computer Programming at Citeforma
January 1, 2016 - January 1, 2017
Erasmus+ Program in Management at Wyższa Szkoła Hotelarstwa i Gastronomii
January 1, 2016 - January 1, 2016
CET in Accounting at Universidade Europeia
January 1, 2012 - January 1, 2013

Qualifications

Salesforce Certified Marketing Cloud Email Specialist
January 11, 2030 - January 26, 2026
Google - Fundamentals of Digital Marketing
January 11, 2030 - January 26, 2026
Adobe Certified Professional – Marketo Engage Business Practitioner
January 11, 2030 - January 26, 2026
Adobe Campaign Standard Developer
January 11, 2030 - January 26, 2026
n8n Beginner & Advanced Courses
January 11, 2030 - January 26, 2026

Industry Experience

Software & Internet, Professional Services

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