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I am a marketing professional and community builder with over five years of experience in social media marketing, content strategy, influencer partnerships, and brand communications. As the Founder and Marketing Director of HL Digital Marketing, I have helped businesses grow their online presence through strategic storytelling, audience engagement, creator collaborations, and data-driven marketing initiatives. I hold a Master of Science in Marketing from Florida International University and am passionate about helping brands build authentic connections with their audiences. My experience spans social media management, content creation, influencer outreach, partnership development, campaign execution, and community engagement across a variety of industries. Outside of work, I am deeply committed to animal welfare and have spent much of my life fostering kittens and cats through my local humane society. I am naturally curious, creative, and relationship-driven, and I enjoy learning about emerging trends, digital culture, travel, and the evolving creator economy. I am energized by opportunities to combine creativity, strategy, and meaningful human connection to create lasting impact.…I am a marketing professional and community builder with over five years of experience in social media marketing, content strategy, influencer partnerships, and brand communications. As the Founder and Marketing Director of HL Digital Marketing, I have helped businesses grow their online presence through strategic storytelling, audience engagement, creator collaborations, and data-driven marketing initiatives. I hold a Master of Science in Marketing from Florida International University and am passionate about helping brands build authentic connections with their audiences. My experience spans social media management, content creation, influencer outreach, partnership development, campaign execution, and community engagement across a variety of industries. Outside of work, I am deeply committed to animal welfare and have spent much of my life fostering kittens and cats through my local humane society. I am naturally curious, creative, and relationship-driven, and I enjoy learning about emerging trends, digital culture, travel, and the evolving creator economy. I am energized by opportunities to combine creativity, strategy, and meaningful human connection to create lasting impact.

Heather Levine

Influencer Marketing Manager, Social Media Manager, Content Creator, +2

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I am a marketing professional and community builder with over five years of experience in social media marketing, content strategy, influencer partnerships, and brand communications. As the Founder and Marketing Director of HL Digital Marketing, I have helped businesses grow their online presence through strategic storytelling, audience engagement, creator collaborations, and data-driven marketing initiatives. I hold a Master of Science in Marketing from Florida International University and am passionate about helping brands build authentic connections with their audiences. My experience spans social media management, content creation, influencer outreach, partnership development, campaign execution, and community engagement across a variety of industries. Outside of work, I am deeply committed to animal welfare and have spent much of my life fostering kittens and cats through my local humane society. I am naturally curious, creative, and relationship-driven, and I enjoy learning about emerging trends, digital culture, travel, and the evolving creator economy. I am energized by opportunities to combine creativity, strategy, and meaningful human connection to create lasting impact.…I am a marketing professional and community builder with over five years of experience in social media marketing, content strategy, influencer partnerships, and brand communications. As the Founder and Marketing Director of HL Digital Marketing, I have helped businesses grow their online presence through strategic storytelling, audience engagement, creator collaborations, and data-driven marketing initiatives. I hold a Master of Science in Marketing from Florida International University and am passionate about helping brands build authentic connections with their audiences. My experience spans social media management, content creation, influencer outreach, partnership development, campaign execution, and community engagement across a variety of industries. Outside of work, I am deeply committed to animal welfare and have spent much of my life fostering kittens and cats through my local humane society. I am naturally curious, creative, and relationship-driven, and I enjoy learning about emerging trends, digital culture, travel, and the evolving creator economy. I am energized by opportunities to combine creativity, strategy, and meaningful human connection to create lasting impact.

Available to hire

I am a marketing professional and community builder with over five years of experience in social media marketing, content strategy, influencer partnerships, and brand communications. As the Founder and Marketing Director of HL Digital Marketing, I have helped businesses grow their online presence through strategic storytelling, audience engagement, creator collaborations, and data-driven marketing initiatives.

I hold a Master of Science in Marketing from Florida International University and am passionate about helping brands build authentic connections with their audiences. My experience spans social media management, content creation, influencer outreach, partnership development, campaign execution, and community engagement across a variety of industries.

Outside of work, I am deeply committed to animal welfare and have spent much of my life fostering kittens and cats through my local humane society. I am naturally curious, creative, and relationship-driven, and I enjoy learning about emerging trends, digital culture, travel, and the evolving creator economy. I am energized by opportunities to combine creativity, strategy, and meaningful human connection to create lasting impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Founder & Marketing Director at HL Digital Marketing

January 1, 2023 - Present

Lead the strategic vision and execution of a full-service digital marketing agency specializing in social media, influencer marketing, and brand growth. Oversee client relationships, campaign performance, and business operations while driving measurable results across digital channels.

Influencer Marketing Manager at HL Digital Marketing

January 1, 2024 - Present

Founded and scaled an in-house influencer seed and creator matchmaking division supporting lifestyle, beauty, and wellness brands. Lead creator sourcing, aesthetic-based matchmaking, micro-seeding strategy, talent onboarding, and brand communications. Prioritize authentic storytelling, engagement quality, and performance-driven campaign outcomes.

Social Media Manager at HL Digital Marketing

January 1, 2023 - Present

Manage content strategy and platform growth across client accounts (including podcasts, legal firms, medical practices, etc.), specializing in short-form video and trend-based storytelling. Execute content calendars, oversee posting and engagement, and analyze performance metrics to continuously refine strategy and improve reach and conversions.