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Art director, graphic designer and photographer specializing in visually distinctive identities for luxury, beauty and prestige finance brands. I combine creative direction, technical expertise and obsessive attention to detail to deliver print and digital work that stands out. With a strong multi-market and multilingual production approach, I lead end-to-end visual storytelling—from concept and brief through photography/video production, design, supplier coordination and final delivery—consistently meeting demanding standards in both in-house and freelance environments.…Art director, graphic designer and photographer specializing in visually distinctive identities for luxury, beauty and prestige finance brands. I combine creative direction, technical expertise and obsessive attention to detail to deliver print and digital work that stands out. With a strong multi-market and multilingual production approach, I lead end-to-end visual storytelling—from concept and brief through photography/video production, design, supplier coordination and final delivery—consistently meeting demanding standards in both in-house and freelance environments.

Lou Pellicari

Graphic Designer, Art Director, Photographer, +3

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Art director, graphic designer and photographer specializing in visually distinctive identities for luxury, beauty and prestige finance brands. I combine creative direction, technical expertise and obsessive attention to detail to deliver print and digital work that stands out. With a strong multi-market and multilingual production approach, I lead end-to-end visual storytelling—from concept and brief through photography/video production, design, supplier coordination and final delivery—consistently meeting demanding standards in both in-house and freelance environments.…Art director, graphic designer and photographer specializing in visually distinctive identities for luxury, beauty and prestige finance brands. I combine creative direction, technical expertise and obsessive attention to detail to deliver print and digital work that stands out. With a strong multi-market and multilingual production approach, I lead end-to-end visual storytelling—from concept and brief through photography/video production, design, supplier coordination and final delivery—consistently meeting demanding standards in both in-house and freelance environments.

Available to hire

Art director, graphic designer and photographer specializing in visually distinctive identities for luxury, beauty and prestige finance brands. I combine creative direction, technical expertise and obsessive attention to detail to deliver print and digital work that stands out.

With a strong multi-market and multilingual production approach, I lead end-to-end visual storytelling—from concept and brief through photography/video production, design, supplier coordination and final delivery—consistently meeting demanding standards in both in-house and freelance environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

French

Fluent

English

Advanced

Spanish; Castilian

Intermediate

Work Experience

Graphic Designer, Photographer & Videographer at Edmond de Rothschild

October 1, 2023 - Present

As part of a four-person creative team, I oversee the entire visual production of the Edmond de Rothschild Group — covering Switzerland, Luxembourg and European entities for a multi-brand ecosystem (Heritage, Gitana Team, Edmond de Rothschild Foundations, Investment House). Multilingual, multi-market production tailored to the standards of an international group. I work across the full creative chain, from brief to delivery: art direction, print and digital design, photography and video with full autonomy, external supplier coordination.

Art Director at Lou Pellicari (Freelance)

June 1, 2018 - Present

Full-scope art direction for jewellery, beauty and premium service brands with long-term client relationships. End-to-end services include brand identity creation/rebranding, print and digital campaigns, product and portrait photography, set design, video production and editing, web design, and social media management. Examples: product photography for bespoke jewellery (GbyG); 3-year art direction for Les Trésors de Jasmine (brand identity, campaigns, photography/video, e-commerce redesign, and in-store materials across Geneva & Lausanne boutiques); and identity/campaign/website and photography for Clinique Médico-Esthétique de Genève.

Art Director at Lou Pellicari

June 1, 2018 - Present

End-to-end scope: brand identity creation and rebranding, print and digital campaigns, product and portrait photography, set design, video production and editing, web design, social media management. Long-term client relationships across jewellery, beauty and premium service brands; projects include GbyG, Les Trésors de Jasmine, Oh My Cream, Clinique Médico-Esthétique de Genève, and multiple finance and events clients.

Graphic Designer at Lou Pellicari (Freelance) / Tu Seras Beau (Internship)

February 1, 2018 - June 30, 2018

Internship supporting graphic design work, photography, set design, and advertising campaign production.

Graphic Designer at TU SERAS BEAU

February 1, 2018 - June 1, 2018

Graphic design, photography, set design, and advertising campaigns.

Graphic Designer at UNE (Internship)

September 1, 2016 - January 31, 2017

Internship focused on graphic design, advertising campaigns, web design and photo retouching.

Graphic Designer at UNE

September 1, 2016 - January 1, 2017

Graphic design, advertising campaigns, web design, and photo retouching.