Social media manager and content creator with proven experience driving viral engagement, managing brand campaigns, and building digital communities. Currently managing sports engagement content strategy at Fanfeed Digital Pvt Ltd. Executive Council member of CIPHER Association (MIT's IT Department), handling branding and digital outreach. Known for creating high-impact reels and audience-driven content, including a collaboration reel that crossed 115K+ views and dashboard performance reaching 400K+ impressions.

Himanshu Rathi

Social media manager and content creator with proven experience driving viral engagement, managing brand campaigns, and building digital communities. Currently managing sports engagement content strategy at Fanfeed Digital Pvt Ltd. Executive Council member of CIPHER Association (MIT's IT Department), handling branding and digital outreach. Known for creating high-impact reels and audience-driven content, including a collaboration reel that crossed 115K+ views and dashboard performance reaching 400K+ impressions.

Available to hire

Social media manager and content creator with proven experience driving viral engagement, managing brand campaigns, and building digital communities. Currently managing sports engagement content strategy at Fanfeed Digital Pvt Ltd.

Executive Council member of CIPHER Association (MIT’s IT Department), handling branding and digital outreach. Known for creating high-impact reels and audience-driven content, including a collaboration reel that crossed 115K+ views and dashboard performance reaching 400K+ impressions.

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Language

English
Advanced
Hindi
Advanced
Marathi (Marāṭhī)
Fluent

Work Experience

Social Media Manager at Fanfeed Digital Pvt Ltd
April 1, 2026 - Present
Managed end-to-end content strategy and campaign execution for a sports engagement platform. Created high-impact collaboration reel with IPL founder Lalit Modi resulting in 115K+ views, and achieved 400K+ dashboard impressions through strategic posting and trend analysis. Produced engaging reels, graphics, and copy aligned with brand voice and audience preferences. Monitored analytics to optimize content performance and refine the overall strategy.
Social Media Member & Executive Council (IT Department) at CIPHER Association, MITAOE (Executive Council)
February 1, 2026 - Present
Handled branding and digital outreach for association events. Collaborated with team members to create a cohesive social media presence and engagement strategy, including promotional campaigns and paid promotional reel creation. Delivered engaging, brand-aligned content that met campaign objectives.
Freelance Content Creator at LIN CAMPU S
February 1, 2026 - Present
Executive Council Member at CIPHER Association, MITAOE (MIT's IT Department)
February 1, 2026 - Present
Handled branding and digital outreach for association events. Collaborated with team members to create a cohesive social media presence and engagement strategies. Produced promotional content including a paid promotional reel for an ed-tech brand and delivered engaging, brand-aligned content meeting campaign objectives such as campaign planning, content calendar management, trend analysis, audience research, reel production, copywriting, video editing, graphic design, and brand storytelling.
Freelance Content Creator at LIN CAMPU S 2026
January 1, 2026 - December 31, 2026
Created content milestone assets and produced high-performing social media content for the event. Delivered trending reels and graphics aligned with audience interest and platform trends.

Education

B.Tech (Information Technology) at MIT Academy of Engineering, Pune
January 1, 2025 - January 1, 2029
B.Tech (Information Technology) at MIT Academy of Engineering, Pune
January 1, 2025 - January 1, 2029

Qualifications

HSC (12th)
January 1, 2025 - January 1, 2025
SSC (10th)
January 1, 2023 - January 1, 2023
HSC
January 1, 2025 - January 1, 2025
SSC
January 1, 2023 - January 1, 2023
MHT-CET
January 1, 2025 - January 1, 2025

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Other