Social Media Channels & Campaigns Specialist at OSRAM AG

Content creation and platform management for social media (e.g., The Photon Studio Podcast). Development and support of digital campaigns and channels such as YouTube and LinkedIn.

Key Account Management Specialist at Allianz Consulting

Lead acquisition for MEN A region (e.g., Amazon.ae and Odigo), including reporting, benchmarking, C-suite pitching, and meetings. Preparation of key metrics, monthly global sales reports, and tracking/creation of opportunities through Salesforce.

Sr. Digital Marketing Manager & Executive Podcast Producer at Wayra Venture Capital - a Telefónica Company

Strategic Content Development, created and managed over 100 assets for all channels, leading a team of 4-5 members and ensuring strategic alignment. Lead director for Wayra.de website creation, directing vision, wireframes, overseeing agency budget planning, and adherence to global brand guidelines. Executed an SEO strategy using AI tools, setting KPIs, and closely working with agencies to boost web traffic by 130% and quality leads by 30% YoY. Produced and managed the CEO's podcast, growing audience base to over 10,000 monthly listeners and top 10 on Spotify through strategic marketing and multi-channel promotion.

Founder at Gepackly

Built Gepackly.com from concept to launch, defining product vision, business model, and go-to-market strategy. Developed the full brand identity (positioning, storytelling, visual language) and ensured a consistent premium look & feel across all channels. Created and executed a performance marketing system, SEO foundations, A/B testing, landing pages, funnels, and data tracking to validated demand and optimized budget for sales.

Key Account Management Specialist at OSRAM AG

Lead acquisition for MEN A region including reporting, benchmarking, C-suite pitch ing, and meetings.

Senior Digital Marketing Manager & Executive Podcast Producer at Wayra Venture Capital - a Telefónica Company

Strategic Content Development, created and managed over 100 assets for all channels, leading a team of 4-5 members and ensuring strategic alignment. Lead director for Wayra.de website creation, directing vision, wireframes, overseeing agency budget planning, and adherence to global brand guidelines. Executed an SEO strategy using AI tools, setting KPIs, and closely working with agencies to boost web traffic by 130% and quality leads by 30% YoY. Produced and managed the CEO’s podcast, growing audience base to over 10,000 monthly listeners and top 10 on Spotify through strategic marketing and multi-channel promotion.

Founder at Gepackly

Founded Gepackly from concept to launch; built brand identity and ensured a consistent premium look across channels.

Sr. Digital Marketing Manager & Executive Podcast Producer at Wayra Venture Capital Company

Strategic Content Development, created and managed over 100 assets for all channels, leading a team of 4-5 members and ensuring strategic alignment. Lead director for Wayra.de website creation, directing vision and wireframes, overseeing agency budget planning, and adherence to global brand guidelines. Executed SEO strategy with tools, KPIs, and close collaboration with agencies to boost web traffic by 130% and quality leads by 30% YoY. Produced and managed the CEO's podcast, growing the audience to over 10,000 monthly listeners and achieving top 10 on Spotify through multi-channel promotion.

Management Consultant at Allianz Consulting

Project 1: Project Manager (GSM DS Summit, Milan) for the overall event (130 on-site participants and 300 virtual attendees), leading a team of three, coordinating tasks, supporting C-suite executives, and facilitating on-site operations. Project 2: Change Manager (Gearshift Integration), ensuring smooth integration of changes, coordinating/communicating with local stakeholders, and overall program management. Podcast host and Editor (Voice of the Consultant in-house podcast).

Social Media Channels & Campaigns Specialist at OSRAM

Content creation and platform management for social media (e.g., The Photon Studio Podcast). Development and support of digital campaigns and channels such as YouTube and LinkedIn.