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As an experienced event producer and brand activation manager, I lead end-to-end production of brand activations, pop-ups, and consumer events across health, wellness, and sports markets. I excel at translating creative briefs into actionable production plans, managing timelines, budgets, vendors, and on-site execution with precision and a calm, collaborative approach. With a background in human health and performance, I thrive in fast-paced environments and am comfortable supporting remote teams or on-site productions. I’m passionate about creating on-brand, engaging experiences that connect audiences and drive measurable impact.…As an experienced event producer and brand activation manager, I lead end-to-end production of brand activations, pop-ups, and consumer events across health, wellness, and sports markets. I excel at translating creative briefs into actionable production plans, managing timelines, budgets, vendors, and on-site execution with precision and a calm, collaborative approach. With a background in human health and performance, I thrive in fast-paced environments and am comfortable supporting remote teams or on-site productions. I’m passionate about creating on-brand, engaging experiences that connect audiences and drive measurable impact.

TANYA HO

Project Manager, Brand Designer, Brand Strategist, +4

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As an experienced event producer and brand activation manager, I lead end-to-end production of brand activations, pop-ups, and consumer events across health, wellness, and sports markets. I excel at translating creative briefs into actionable production plans, managing timelines, budgets, vendors, and on-site execution with precision and a calm, collaborative approach. With a background in human health and performance, I thrive in fast-paced environments and am comfortable supporting remote teams or on-site productions. I’m passionate about creating on-brand, engaging experiences that connect audiences and drive measurable impact.…As an experienced event producer and brand activation manager, I lead end-to-end production of brand activations, pop-ups, and consumer events across health, wellness, and sports markets. I excel at translating creative briefs into actionable production plans, managing timelines, budgets, vendors, and on-site execution with precision and a calm, collaborative approach. With a background in human health and performance, I thrive in fast-paced environments and am comfortable supporting remote teams or on-site productions. I’m passionate about creating on-brand, engaging experiences that connect audiences and drive measurable impact.

Available to hire

As an experienced event producer and brand activation manager, I lead end-to-end production of brand activations, pop-ups, and consumer events across health, wellness, and sports markets. I excel at translating creative briefs into actionable production plans, managing timelines, budgets, vendors, and on-site execution with precision and a calm, collaborative approach.

With a background in human health and performance, I thrive in fast-paced environments and am comfortable supporting remote teams or on-site productions. I’m passionate about creating on-brand, engaging experiences that connect audiences and drive measurable impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder & Executive Brand & Operations Manager at Starplayer

January 1, 2022 - Present

Lead end-to-end production of brand activations, pop-ups, and consumer events across health, wellness, and sports markets — from creative brief interpretation through on-site execution and breakdown. Build detailed production plans, event timelines, and operational playbooks to manage multiple concurrent projects in fast-paced, dynamic environments. Source, negotiate, and manage vendor relationships to ensure quality, cost-effectiveness, and on-brand delivery across all activations. Collaborate with creative, client, and partner teams to align on objectives, deliverables, and brand standards for every project.

Project Manager & Operations Lead at Earned Recovery

January 1, 2025 - Present

Produce and execute large-scale consumer events and brand activations in the health and wellness space, scaling attendance to 500+ guests across multiple productions. Manage full event production lifecycle including venue sourcing, vendor negotiation, budget tracking, logistics coordination, and on-site execution and breakdown. Develop production timelines and project plans ensuring flawless, on-brand delivery across all activations from concept through completion. Troubleshoot and resolve production challenges in real time, maintaining seamless guest experience and brand integrity throughout every event.

Talent Manager at Justin Allen – ALL-EN Sports Performance

January 1, 2022 - Present

Produce and execute a diverse range of brand activations and experiential events including corporate partnership panels with Dick's Sporting Goods, wellness pop-ups at a Houston med spa, football camps, and 7v7 tournaments. Interpret client objectives and translate them into detailed production plans, managing all logistics, vendors, and on-site execution end-to-end. Source and negotiate partnerships and vendor contracts, ensuring quality delivery and alignment with brand standards across every activation. Provide real-time problem solving and on-site oversight to ensure seamless event experiences for all stakeholders.

Event Manager at Nathalie Nicole

January 1, 2026 - Present

Produce and execute an ongoing series of women-centered health and wellness experiential events and consumer activations at Greenhouse, a Houston-based venue. Manage full production logistics including venue coordination, vendor management, budget oversight, partner outreach, and on-site execution for a brand with 500,000+ followers. Deliver elevated, on-brand experiences that drive audience engagement and community growth in the wellness market.

Partnerships Manager at The Walk On Mentality

January 1, 2026 - Present

Manage partnership development and outreach for an NIL agency representing student athletes. Identify, negotiate, and maintain brand partnerships aligned with the agency's mission and athlete roster.

Project Manager at TLJ Agency

January 1, 2023 - Present

Support project coordination for a branding agency serving female entrepreneurs and early-stage brands. Assist with operational planning, communications, and project execution on a contract basis.

Certified Stretch Therapist at ALL-EN Sports Performance

January 1, 2020 - Present

Provide professional assisted stretching services to elite clientele including professional athletes, on a referral and request basis. Apply advanced flexibility and mobility techniques developed through formal certification training.