Houda Laabadi

Remote content management and production for 25+ podcasting clients: created and published 720+ SEO-friendly blog posts; improved podcast visibility with optimized podcast/video titles and YouTube thumbnails; wrote and scheduled 2,500+ social media posts; created 300+ email campaigns; identified top moments from long-form video and repurposed into Shorts, Reels, and TikToks to drive growth.

Produced and published 720+ SEO-optimised blog posts for 25+ B2B podcast clients across multiple industries. Boosted podcast visibility on major platforms and YouTube through SEO-optimised titles and thumbnails. Developed content strategy for newly-launched podcasts. Scripted intros, outros and ad copy for 10+ podcasts. Drove social media engagement by crafting and scheduling 2,500+ posts. Achieved 75–85% retention for 80% of clients’ podcasts and 10,000+ downloads for 72% of clients’ podcasts. Created and scheduled 600+ email campaigns (median open rate 55–60%, median CTR 5–8%). Collaborated with designers and video editors to repurpose long-form video highlights into short-form content (YouTube Shorts, Reels, TikTok).

Freelance copywriter and social media strategist for clients in the US, Canada, and Australia. Projects include crafting website landing pages for Ameriam; ghostwriting a book; blog writing for Furama Hotels International; developing social media strategies, branding, copywriting, and content management for Suit Social Media (Chicago).