Available to hire
Hi, I’m Hassan Paige, a digital intelligence and business strategy leader focused on turning data into decisive action for healthcare, life sciences, and enterprise brands. I build omni‑channel engagement plans, design scalable analytics, and partner cross‑functionally to drive measurable outcomes.
I thrive on translating complex data into clear, investor‑ready narratives, guiding executive decisions, and empowering teams with dashboards, AI‑powered insights, and practical recommendations that move the needle.
Experience Level
Language
English
Fluent
Work Experience
Associate Director, Digital Engagement at Vaniam Group
January 1, 2023 - May 1, 2024Led digital engagement and analytics strategy across oncology portfolios, shaping omni‑channel campaign measurement and optimization approaches. Partnered with brand, media, and analytics teams to evaluate campaign effectiveness and refine performance strategy across digital channels. Oversaw development of performance dashboards and reporting frameworks to support strategic decision‑making and client roadouts. Identified opportunities to expand HCP engagement through influencer mapping and audience segmentation, improving targeting precision.
Supply Chain Digital Communications Leader at Johnson & Johnson
August 1, 2020 - October 1, 2022Served as enterprise digital insights leader for global Supply Chain communications, influencing engagement strategy for 60,000+ desk‑less employees. Led global stakeholder audits to identify channel gaps, content opportunities, and measurement consistencies. Designed and implemented a scalable digital engagement methodology, aligning channels, content, and measurement across regions. Built KPI frameworks to connect communication performance to business outcomes and enabled leadership to prioritize investments and optimize reach. Acted as trusted advisor to senior leaders on two‑way digital engagement and performance measurement best practices.
Principal Consultant at Eavesdrop
May 1, 2016 - PresentSenior insights and analytics leader, advising brands and organizations on audience intelligence, campaign measurement, and engagement strategy. Own end‑to‑end insight strategy, translating social intelligence, digital ethnography, and performance analytics into executive‑ready narratives that inform investment, messaging, and channel decisions. Led development of scalable insight products, including reports and interactive dashboards, integrating AI‑powered analytics, sentiment modeling, and platform performance metrics. Served as primary client advisor, influencing senior stakeholders with data‑backed recommendations and long‑term insight roadmaps.
Director, Digital Strategy & Analytics at Syneos Health
October 1, 2015 - May 1, 2016Owned digital strategy and engagement roadmaps for patient and HCP programs, aligning insights, activation, and metrics. Directed omni‑channel campaign strategy to improve efficiency, reach, and engagement across healthcare audiences. Led multidisciplinary teams through discovery, design, and delivery of health‑focused digital platforms. Integrated social listening and analytics as core inputs to inform clinical trial recruitment and engagement strategies.
Director, Experience Planning at InVentiv Digital + Innovation
August 1, 2013 - October 1, 2015Led experience planning and insight strategy for patient and HCP initiatives, grounding activation in audience needs and behavioral insights. Designed engagement funnels and journey frameworks linking awareness, engagement, and advocacy to measurable outcomes. Guided UX/UI teams to ensure digital experiences addressed audience pain points and usability standards.
CRM Strategist at Rosetta
September 1, 2012 - August 1, 2013Led CRM strategy and implementation programs aligned to patient and HCP journeys. Partnered with clients to define engagement KPIs and segment‑specific activation strategies. Oversaw cross‑functional delivery of data‑informed CRM initiatives.
Education
Bachelor of Science in Business Administration at Christopher Newport University
January 11, 2030 - February 10, 2026Qualifications
Microsoft Certified Professional
January 11, 2030 - February 10, 2026Microsoft Certified Solutions Associate
January 11, 2030 - February 10, 2026Looker Studio Professional Certification
January 11, 2030 - February 10, 2026Google Analytics Professional Certification
January 11, 2030 - February 10, 2026Industry Experience
Healthcare, Professional Services, Media & Entertainment, Software & Internet, Education
Experience Level
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