Muhammad Usama
Hi, I'm Muhammad Usama, a Social Media Ads Project Manager with a track record of delivering data-driven campaigns and optimized budgets for national and international clients.
About
Hi, I’m Muhammad Usama, a Social Media Ads Project Manager with a track record of delivering data-driven campaigns and optimized budgets for national and international clients. I specialize in Facebook/Instagram/LinkedIn/Twitter/TikTok ads, campaign audits, strategy creation, and performance monitoring, all while ensuring seamless pixel and CRM integration and precise UTM tracking.
Based in Faisalabad, Pakistan, I have remote experience with Globital Marketing (Australia) and Method Marketing (Canada), collaborating with cross-functional teams to drive growth. I stay up-to-date with the latest social media best practices and love turning insights into clear, measurable results that support sales and marketing goals.
- 5 years' experience
- Joined January 2025
Skills· 14
Languages
- EnglishAdvanced
- Panjabi, PunjabiAdvanced
Industry experience
- Professional Services
- Media & Entertainment
- Software & Internet
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Work experience
Remote Canada-based role focusing on Facebook campaigns creation and optimizations, development of new strategy and budget optimization, monitoring and modification of active campaigns, ads copywriting, Pixel and CRM integration, UTM parameters setup, and reporting and analytics.
Remote role managing national and international client engagements. Responsibilities included Facebook/Instagram/LinkedIn/Twitter/TikTok ads audit, campaign creation and optimization, new strategy development with budget optimization, monitoring and modification of active campaigns, Pixel and CRM integration, UTM parameters setup, and reporting and analytics.
Onsite Faisalabad position responsible for developing and managing social media strategies, supervising social media content, collaborating with sales and marketing teams, staying up to date with social media best practices and technologies, analyzing SEO to improve content optimization, and measuring the success of campaigns.
Education
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